Powering thousands of equipment rental websites
From small local rental providers to full-scale equipment rental companies, businesses use Zarla to build high-performing websites that drive inquiries, increase bookings, and grow their reputation.
Zarla makes it simple to attract rental clients for your rental business
Your SEO-optimized equipment rental website, combined with a Google Business Profile, helps contractors, event planners, filmmakers, and homeowners find your inventory and request rentals online with ease.
- Optimized to rank on Google — built to help your business appear at the top when customers search “tool rental near me” or similar.
- Seamless across all devices — your site looks sharp and performs flawlessly on mobile, tablet, and desktop, giving clients the best experience wherever they are.
- Effortless to manage — update services, prices, or reviews anytime with just a few clicks (no tech skills needed!)
- Fast and reliable — Zarla websites load in seconds, helping you stand out online and keep visitors from clicking away.
Create a lead-generating rental website of your own:
Climb to the top of Google with built-in SEO that works for equipment rental providers
Every Zarla equipment rental website is optimized from day one with proven SEO strategies, helping you appear when people search for “equipment rental near me,” “construction tool rental in [City],” or “event equipment rental in [City].”
Higher PageSpeed Insights scores than the largest website builders in the world
PageSpeed Insights is Google's own tool that tests your website for SEO best practices, speed and compatibility. Getting a high score is hard – very hard – but we took the challenge and our scores prove it: Zarla is consistently in the high 90s for every website we generate.
Clean, powerful code with no third-party plugins
Our websites are built with custom code designed by our engineers to load fast and allow search engines full access to crawl and index your website. This means you'll never have to add a plugin or worry about updating outdated software again.
Hosted by Google's own cloud infrastructure
Zarla websites are powered by the world's most secure, fast, and reliable hosting. It's the same infrastructure used by Gmail, YouTube, and other integral Google services, with all the backups, data protection, and security you'd expect.
Perfect on mobile (and every other device)
Business websites need to load fast and look professional on phones, tablets, and desktop devices without any extra effort. Zarla simplifies all of that–there's no separate mobile design, no complicated code, no breaking your website by accident. It just works everywhere.
SEO optimized, right from the start
We've been building websites for over 20 years, and we know SEO from the ground up. Every on-page SEO best practice has been added to your website automatically, from title tags and meta tags, to H1 and anchor text–we've got you covered.
Build an SEO-optimized rental website of your own:
The Only Website Builder Designed for Equipment Rental Pros
Zarla understands that presentation and clarity matter. That’s why every equipment rental website is designed to showcase your inventory, categories, and rental terms clearly, while SEO tools quietly help local customers discover your business.

Highly visible contact details
Earn trust instantly by making it easy for customers to reach you. With clearly displayed contact details, business hours, and service areas, clients can quickly request availability or a quote.

Eye-catching headlines & copy
Make a strong first impression with clear messaging that explains what you offer, from construction tools and heavy machinery to event décor, sound systems, gardening tools, and film equipment.

Integrated forms
Our integrated contact and booking request forms make it simple for customers to check availability, request quotes, or reserve equipment from any device.

Showcase your individual services
Zarla automatically highlights your top rental categories in an organized layout, such as power tools, scaffolding, party décor, lighting and audio equipment, landscaping tools, and camera gear.

Mobile-optimized design
Whether someone searches “tool rental near me” from a job site or browses event equipment on their phone, your Zarla website will look professional and responsive on every device.

Powerful photo gallery
Display high-quality photos of your equipment, setups, and completed projects. A professional gallery helps customers understand what they’re renting and builds confidence in your offerings.

Beautifully showcase your customer reviews
Feature positive reviews that highlight reliability, equipment quality, and customer service to build trust with new visitors.

Dedicated service pages
Zarla creates individual pages for your rental categories and service areas, making it easy for customers to find exactly what they need, whether it’s a concrete mixer or wedding décor.

Make the website yours
Our AI designs a polished equipment rental website for you, and you can customize it in minutes. Add your logo, upload photos, update rental details, or switch styles with just a few clicks.
Build a rental site that converts visitors into clients:
Best A.I Website Builder for Equipment Rental Businesses
Zarla is the ultimate website builder for equipment rental businesses that want to rank higher and secure more bookings. Powered by AI, Zarla automatically creates tailored service and location pages for your business, helping you appear in Google, Bing, and AI-driven searches like ChatGPT. Every site is SEO-optimized, fast, and mobile-ready so customers can find and request rentals quickly.
Turn visitors into confirmed reservations with built-in tools like contact forms, quote requests, Google Maps integration, photo galleries, and booking features. With responsive design and clean code handled for you, your rental business gets a professional website without the technical hassle, just more bookings and steady growth.
Elite hosting performance powered by Google Cloud
Zarla runs on one of the world’s most trusted hosting platforms, ensuring your rental website is fast, safe, and always open for business.
Scalability
Seamlessly handle traffic spikes with scalable infrastructure that grows with your business.
Speed
Lightning-fast load times thanks to Google's high-performance servers spread across multiple data centers worldwide.
Security
Google's industry-leading security features — including automatic updates, SSL encryption, and advanced threat protection — keep your site and data safe.
Reliability
Enjoy 99.9% uptime and automatic failover systems, so your website is always accessible to your visitors.
Build a rental website hosted on Google Cloud:
Why thousands of equipment rental businesses choose Zarla
Zarla makes building a professional equipment rental website simple, with no coding or design experience needed. That’s why construction rental shops, event rental companies, garden tool providers, and film equipment businesses rely on Zarla to showcase their inventory and grow their business.

I tried GoDaddy and other site builders but Zarla was the only one that was actually easy. My website was online instantly, and within 2 weeks I was detailing cars for clients who found me online.

I was honestly blown away by how easy Zarla made the whole process. What usually feels overwhelming — building a website, creating a business strategy, figuring out marketing — was already done for me. I didn't have to spend weeks stressing or piecing things together. Instead, I had everything I needed to get my business up and running immediately, and it looked professional from day one

I chose Zarla because it helped me turn my ideas into reality quickly and effortlessly. What felt overwhelming at first — creating a website and launching a business — became simple and achievable with their platform. I love how everything I need is already built in and presented in a way that's easy for customers to navigate. The process was straightforward, the results look professional, and it gave me the confidence to start my business on the right foot. Zarla truly makes it possible for anyone to get online and start growing right away.

I've been so impressed with Zarla — both the quality of the website and the outstanding customer service. I needed quite a bit of help getting started, and their team was incredibly patient, responsive, and supportive every step of the way. The site looks fantastic, the setup process was simple (even for someone without web design experience), and there are plenty of options to customize. I recommend Zarla to anyone looking for a professional website backed by excellent service. They truly make it easy.

I quickly built my entire website from scratch using Zarla, and the process couldn't have been smoother. Everything worked seamlessly with no hiccups along the way. The platform made it incredibly easy to create a professional, polished business website — even without any prior experience. I'd highly recommend Zarla to anyone who wants to get online fast with a website that looks like it was designed by a pro.

Building and launching my website with Zarla was incredibly easy and stress-free. The process was smooth from start to finish, and whenever I needed help, the team was excellent—attentive, quick to respond, and always available. I'm very grateful for their support.

My favorite part about my website is how clean and professional it looks—even though I built it myself with Zarla's tools. The consistent branding, from the logo to the color palette, gives it a polished feel that makes a strong first impression on every visitor and potential customer.

I'm a dentist, and creating my website with Zarla has been a wonderful experience. The platform made it simple for me to build a private, professional website for my clinic without any stress or technical skills required. Now I have a clean, modern online presence that helps me connect with new patients and make a great first impression. I'm truly grateful for how easy the process was and highly recommend Zarla to any professional looking to get their business online.
Build a rental website you'll also love:
Running an equipment rental business can be demanding, so we’ve gathered some FAQs from rental providers like you.
How is Zarla different from Wix, WordPress, GoDaddy, Squarespace, and other website builders?
Zarla is built specifically for local equipment rental businesses that want to get found on Google. Instead of starting from scratch with a blank template, Zarla automatically creates a complete, ready-to-launch website designed to attract customers and grow your business, including:
Service pages — so each rental category, such as construction tools, event décor, gardening equipment, or film gear, can rank individually in local search results.
Location pages — helping your business appear when customers search for “equipment rental in [City]” or “tool rental near me.”
Mobile-ready design — your website looks polished and performs perfectly on any device, with zero extra setup needed.
SEO built-in — every Zarla site follows proven best practices to help your equipment rental business rank higher on Google and bring in more bookings.
Zarla handles the technical work, from SEO to responsive design, so you can focus on maintaining quality equipment and serving your customers.
How long does it take to get a website live?
Most users can publish their site in under 10 minutes. Just answer a few questions and Zarla generates your website instantly.
Do I need design or coding skills to use Zarla?
Not at all. Zarla creates a professional website for you automatically — no design or technical experience required. You can easily update content, images, or details anytime.
Will my website work well on mobile devices?
Yes. Zarla's websites are mobile-friendly, so they will look good and function smoothly on any device, whether it's a phone, tablet, or desktop.
Can I start for free and upgrade later?
Yes! You can start to build your website for free and upgrade to the Premium or Business plan at any time. Your progress and content carry over - no need to start from scratch.
Can I cancel anytime?
Yes. There are no long-term contracts or hidden fees and no minimum monthly commitment. We're so confident in our results that we don't need to lock you in to any short or long term contracts - just pay by the month.
Can I connect my own domain?
Yes. You can publish your website to a custom domain you already own, or register a new one directly through Zarla.
Can someone help me use Zarla to setup my website and business?
Yes, we offer a free website onboarding services where you can work directly with our one-on-one business experts to get your website up and running the right way.
How can Zarla help me get more leads and bookings?
Zarla includes features like easy-to-find contact information, call-to-action buttons, and lead forms. These elements make it simple for visitors to contact you or book your services online.
Does Zarla support online bookings?
Yes, Zarla allows you to accept online bookings directly through your website, making it easier for your clients to schedule appointments or services at their convenience.
I run a local equipment rental business. Will Zarla help me attract nearby customers?
Absolutely. Zarla websites are built with powerful local SEO tools that help your equipment rental business appear when people nearby search for “construction equipment rental near me” or “event rental services in [City].” With optimized pages, mobile-friendly design, and Google integration, Zarla makes it easier for local customers to find and rent from you.
How much does building with Zarla cost?
Zarla offers simple, affordable plans depending on how long you want to subscribe and whether you need just the basics or advanced eCommerce tools:
-
Premium Website Builder – Essentials for creating your site.
Starts at $11.99/month for 1 month, but drops to as low as $2.99/month with a 36-month plan. -
Business Website Builder – Includes advanced AI tools and
eCommerce features.
Starts at $23.99/month for 1 month, or as low as $6.99/month with a 36-month plan. - Flexible options – 12-month and 24-month terms are also available, with Premium ranging $3.99–$3.49/month and Business ranging $8.99–$8.49/month.
Every plan includes a 14-day money-back guarantee and 24/7 live customer support.
Equipment Rental Website Templates
Choose from a range of equipment rental website templates designed from the ground up to help you launch a beautiful, SEO-optimized website fast