Giant Cinnamon Rolls in Kansas City
Giant, gooey, small-batch cinnamon rolls baked fresh every morning until they sell out — the classic, the caramel pecan, and whatever seasonal special we dreamed up this week.
Look What You Could Be Eating
We strongly advise against viewing this section on an empty stomach.
Answer the Roll Call
The core lineup is always here. The seasonal special rotates. All of them are the size of your face.
One Roll, Taken Way Too Seriously
Roll Call started with a simple, deranged goal: to make the best cinnamon roll in Kansas City, and to make it enormous. Four years in the Crossroads later, we've achieved both, and we regret nothing.
We make a laminated, brioche-style dough, proof it slow, load it with a genuinely irresponsible amount of cinnamon-sugar, and bake it in small batches so the middle stays molten and the edges caramelize into something crackly and glorious. Everything is made fresh each morning and sold until it's gone — which, most days, is by noon. It's a lot of pre-dawn work for one glorified breakfast pastry, and it is, objectively, the best decision we ever made. Set an alarm.
- ✓Laminated brioche-style dough
- ✓An irresponsible amount of cinnamon
- ✓Small batches, molten centers
- ✓Baked fresh, sold until gone
It's Just Done Properly
There's no secret. Just good dough, real butter, and a refusal to make a small, sad roll.
Genuinely Giant
Half a pound minimum, no apologies. Our rolls are a commitment, a shared plate, and a small personal achievement to finish.
Gooey in the Middle
Small batches and a careful bake keep the center molten and the edges crackly-caramelized. That contrast is the whole point.
Real Butter & Cinnamon
Actual butter, actual Vietnamese cinnamon, and an amount of both that would alarm a doctor. Flavor, not shortcuts.
Baked Fresh Daily
Everything is made the morning you buy it — often still warm. When the batch is gone, it's gone. That's the deal.
Made With Zero Chill
We are unreasonably serious about a breakfast pastry, and you can taste every ounce of that unhinged dedication.
A KC Obsession
Four years, a line down Southwest Blvd, and a city that plans its weekends around us. We are deeply grateful and slightly smug.
How the Gooey Happens
Four steps between flour and the best part of your weekend.
Laminate the Dough
We make a rich, brioche-style dough and laminate in butter — the fold that makes our rolls soft, layered, and pull-apart tender.
Load the Cinnamon
A thick, generous layer of butter, brown sugar, and real cinnamon — the filling that goes molten and gooey in the bake.
Proof & Bake Small
We proof slow and bake in small batches so the middle stays soft and molten while the edges caramelize and crackle.
Glaze While Warm
Icing, cream cheese, or caramel goes on warm so it melts into every crevice — then out the door before it can cool.
Become the Most Popular Person Alive
The fastest way to win a Monday meeting, a family brunch, or literally any human interaction is to show up with a box of Roll Call. We pack boxes of six or a dozen — mix and match the flavors — and cater breakfast spreads for offices, parties, and events across Kansas City.
Everything is baked fresh the morning of and packed warm, so a box arrives as gooey and glorious as one from our counter. Order ahead — we sell out most days, and boxes go even faster. Tell us the count, the date, and your flavor dreams, and we'll make you the hero of whatever you're walking into. Coffee and cold brew by the box, too, because we think of everything.
- ✓Boxes of six or a dozen, mix & match
- ✓Office & event catering
- ✓Baked fresh, packed warm
- ✓Order ahead — we sell out
A Box in Three Steps
Order-ahead is the only way to guarantee the good stuff. Here's the drill.
Send Your Order
Tell us your rolls, your count, and your pickup day. A day's notice covers most boxes; more for big catering runs.
We Bake Fresh
Your box is baked to order the morning of, so every roll is gooey, warm, and glazed at its molten peak.
Skip the Sellout
Grab it warm at the counter — no line, no heartbreak, no 'sorry, we're out.' Just a box of glory with your name on it.
Kansas City Sets an Alarm
Roll Call makes the best cinnamon roll I've had in my entire life, and I have made cinnamon rolls my entire life's work to evaluate. Giant, gooey in the middle, that crackly caramelized edge — the caramel pecan is a spiritual experience. I set an alarm on Saturdays. This is not a drill.
We drove ninety minutes for these on a rumor and it was completely worth it. Still warm, absurdly gooey, the size of a small planet. My kids now think this is a normal weekend activity and honestly, same. Roll Call has ruined every gas-station cinnamon roll forever.
I ordered a box of a dozen for the office and became an instant legend. Beautifully packed, every roll perfect, and the biscoff one caused an actual stampede. Roll Call makes me look like the most generous coworker alive with zero effort. My secret weapon. Everybody asks.
The seasonal specials are dangerous — pumpkin in fall, gingerbread in December — and the cream cheese classic is a perfect ten every single time. A warm roll and a cold brew in the Crossroads is my whole weekend personality. Get there early or get nothing. I mean it.
Frequently Asked Questions
Do you really sell out most days?
We do — often by noon, and sometimes within a couple of hours on weekends. We only make what we can bake properly in small batches, and a cinnamon roll is best warm and fresh, so we'd rather sell out than sell something past its peak. Ordering ahead is the only way to be sure.
How do I order a box ahead?
Call or use our order form with your rolls, count, and pickup day. A day's notice covers most boxes; give us more for big or catering orders. We'll have it baked fresh and packed warm for a quick grab — no line, no sellout heartbreak. It's the move every regular makes.
Are the rolls really that big?
Half a pound minimum, and proudly so. Our rolls are meant to be a commitment — a shared plate, a two-hander, a small personal achievement. If you finish a caramel pecan solo, we salute you. Most people split one, then immediately regret not getting two.
Do you cater events?
We love it — boxes and breakfast spreads for offices, parties, showers, and events across Kansas City, all baked fresh the morning of and packed warm. Add coffee and cold brew by the box. Send your headcount and date and we'll make you the hero of the room. Order ahead, as we fill up.
Do you have gluten-free or vegan rolls?
We keep a rotating vegan option and can sometimes do gluten-friendly with notice — just ask. As a butter-and-flour shop we can't promise an allergen-free kitchen, but we're always honest about what we can safely make for you that day.
Where are you, and when should I come?
We're on Southwest Blvd in the Crossroads. We open at 8am with the fullest case, and we bake until we sell out — most days by noon. Earlier is better, and ordering ahead guarantees your rolls. Follow the smell of cinnamon; it gives us away for blocks.
Let's Get You Some Rolls
Ordering a box, catering a spread, or planning ahead so you don't miss out? Tell us what you need and we'll get right back to you — usually the same day.
- Visit us412 Southwest Blvd, Kansas City, MO 64108
- Call us(816) 555-0161
- Email ushello@rollcallkc.com