Your Fractional CFO in Atlanta, GA
CFO-level strategy and clean books under one roof — cash-flow forecasting, KPIs, and financial guidance that help growing Atlanta businesses scale with confidence.
A CFO and a Bookkeeper, in One Partner
Ashford & Bell was founded in 2012 on a simple idea: growing businesses shouldn't have to choose between clean books and real financial strategy. Most are stuck between a bookkeeper who only looks backward and a full-time CFO they can't yet justify.
We bridge that gap. For fourteen years we've been the fractional CFO and bookkeeping partner to 70+ Atlanta businesses — companies with more than $500M in combined revenue. We keep your books pristine AND sit at the table for the big decisions: cash flow, hiring, pricing, financing, and growth. One partner, backward and forward.
- ✓Fractional CFO strategy + clean bookkeeping
- ✓In the room for your big financial decisions
- ✓Cash flow, KPIs, budgeting, and forecasting
- ✓14 years, 70+ Atlanta businesses guided
Strategy and Books, Together
📊 CFO-Level Strategy 📚 Clean Books 📈 Forecasting & KPIs
From the Ledger to the Boardroom
Everything a growing business needs — the day-to-day books and the high-level strategy, from one partner.
Monthly Bookkeeping
Clean, timely, accurate books — the reliable foundation every good financial decision is built on.
Fractional CFO Services
Senior CFO guidance on a part-time basis — the strategic firepower of a CFO at a fraction of the cost.
Cash Flow Forecasting
Rolling cash-flow forecasts so you always know what's coming and can plan hiring, spend, and financing.
Financial Strategy & KPIs
Custom KPI dashboards and strategic guidance that turn your numbers into better decisions.
Budgeting & Planning
Annual budgets and scenario planning that keep your team aligned and your growth on track.
Investor & Bank Reporting
Polished, credible financial packages that win the confidence of banks and investors.
More Than a Bookkeeper. Less Than a Full-Time CFO.
The strategic value of a CFO, the reliability of a great bookkeeper, and a price that fits a growing business.
Backward and Forward
Most bookkeepers only report the past. We keep clean books AND forecast the future, so you can act, not just react.
A Seat at the Table
We join your leadership conversations and translate financials into strategy — pricing, hiring, financing, growth.
Cash Flow Confidence
Rolling forecasts mean you always know your cash position and runway, and never get caught off guard.
Financing-Ready
Investor- and bank-ready financials and projections that help you raise capital and secure credit on great terms.
CFO Value, Fractional Cost
Senior financial leadership for a fraction of a full-time hire — the smartest money a growing business spends.
Forecasts That Let You Plan, Not Panic
Backward-looking books tell you what already happened — useful, but too late to change. We build rolling cash-flow forecasts and scenario models so you can see what's coming: when cash gets tight, when you can afford that hire, what a new price or a big contract does to your bottom line. It's the difference between steering your business and just watching the dashboard.
- ✓Rolling cash-flow forecasts
- ✓Scenario planning for big decisions
- ✓Know your runway months in advance
How We Partner With You
From clean books to real financial strategy, on a clear path.
Consultation
We learn your business, goals, and current finances, then propose a bookkeeping-plus-CFO plan and clear quote.
Clean & Build
We get your books pristine and build your forecasts, KPI dashboard, and reporting rhythm.
Strategize
We join your key decisions with numbers and guidance that help you grow — every month, ongoing.
Scale With Confidence
Clean books, forward-looking forecasts, and a CFO in your corner as you grow.
Trusted by Atlanta's Growing Businesses
We were big enough to need a CFO but not to afford one full-time. Ashford & Bell gave us exactly that — clean books plus real strategic guidance. Their cash-flow forecasting helped us navigate a tight year without layoffs.
It's not just bookkeeping — it's a finance partner in the room when we make big decisions. They built our KPI dashboard, sit in on our leadership meetings, and translate numbers into strategy. Genuinely changed how we run.
When we went for a bank line of credit, Ashford & Bell had our financials and projections so buttoned-up that the bank approved us fast and at a great rate. That preparation paid for years of their fees.
A fractional CFO who actually keeps the books too means nothing is lost between strategy and the numbers. Ashford & Bell are the most valuable outside partner we have. Worth every dollar and then some.
A Finance Partner in the Room
The real value of a fractional CFO isn't a report — it's having someone who understands your numbers sitting beside you when the decisions get hard. Should you hire? Raise prices? Take the loan or the investment? We bring the financial clarity and the honest counsel to those moments, so you make your biggest calls with confidence instead of a gut feeling.
- ✓Honest counsel on your biggest decisions
- ✓KPI dashboards that guide the business
- ✓A partner who knows your numbers cold
Frequently Asked Questions
What is a fractional CFO?
A fractional CFO is a senior finance leader who works with your business part-time — giving you the strategic guidance, forecasting, and financial leadership of a CFO without the full-time salary. It's ideal for growing businesses that have outgrown basic bookkeeping but aren't ready for a full-time CFO hire.
Do you do the bookkeeping too?
Yes — and that's the advantage. We keep your day-to-day books pristine AND provide CFO-level strategy, so nothing is lost between the numbers and the decisions. One partner handles both, and everything stays perfectly in sync.
How is this different from a regular bookkeeper?
A bookkeeper reports what already happened. We do that reliably, but we also look forward — building cash-flow forecasts, KPI dashboards, and strategy, and joining your leadership conversations. It's backward and forward, not just backward.
Can you help us get financing or raise capital?
Absolutely. We prepare investor- and bank-ready financials and projections that build lender and investor confidence. Many clients have secured credit lines and investment on strong terms because their financials were buttoned-up and their story was clear.
How much does it cost?
One flat monthly fee based on your size and the level of CFO support you need — a fraction of a full-time finance hire, quoted up front with no hourly surprises. Your consultation is free.
What size businesses do you work with?
Typically growing businesses from around $1M to $25M in revenue across industries — the stage where strategic financial guidance makes the biggest difference. If you're scaling and feel the gap, let's talk.
Ready for a CFO in Your Corner?
Book a consultation and see how CFO-level strategy and clean books under one roof could change how you grow.
Book Your Free Consultation
Tell us about your business and we'll be in touch within one business day.