Sport Psychology in Dallas
You can already do it in training. The gap between practice and competition is a specific, trainable problem — and wanting it more has never once closed it.
What We Work On
Six things. All of them mechanical problems with mechanical solutions, whatever they feel like from the inside.
Not sure which of these it is? Most athletes name the symptom and we work out the mechanism. That is the job.

Mechanics, Not Motivation
If motivational language worked, you would be fixed already. Every athlete who walks in here has been told to want it more, to relax, to just play their game. None of that is a method, and being told it repeatedly mostly adds shame to the original problem.
What actually happens under pressure is describable. Attention narrows or scatters. A skill that ran automatically for years goes conscious and starts being executed step by step, which is dramatically slower and worse. Physiological arousal climbs past the point where fine motor control holds up. These are documented mechanisms, and each has specific interventions attached.
So the work is closer to technical coaching than to conversation. We find the exact moment it goes wrong — often a specific cue, a specific eight seconds — build a routine that occupies attention where it needs to be, and then rehearse it under progressively more realistic pressure until it holds on a Saturday.
Most of it is measurable. You will know inside six weeks whether it is working, because performance is one of the few areas of psychology where the outcome is on a scoreboard.
- ✓Choking, the yips and fear of reinjury are described mechanisms, not attitudes
- ✓We locate the specific cue and the specific seconds where it goes
- ✓Routines are rehearsed under escalating pressure, not just discussed
- ✓You will know inside six weeks — the outcome is on a scoreboard
Four Reasons This Took Two Seasons
Every one of these gets said in the first session, and every one of them costs time.
Admitting it makes it real
The fear is that naming the problem out loud converts a bad patch into a condition. In practice the opposite happens — unnamed, it stays a mystery you cannot work on, and mysteries do not respond to training. Naming it is the first mechanical step.
My coach will find out
Not from us. We hold no contract with your club, your school or your governing body, and nothing reaches a coach without your explicit written consent. Where we also consult for a team, the boundary is written down before either piece of work starts.
Mental means weak
This one is expensive and it is inherited from a generation of coaching that has largely moved on. Every elite programme in the world now employs sport psychologists. Treating the mental side as optional is not toughness; it is leaving a trainable variable untrained.
It'll come back on its own
Sometimes it does. More often the compensations you build while waiting — the avoidance, the altered technique, the pre-emptive excuse — become the more durable problem. Six weeks of work in November beats a whole season of hoping.

The Boundary Gets Written Down First
We work with high schools, club programmes and college staff across the Metroplex, and the single question that decides whether it works is the confidentiality boundary. So it is agreed in writing before anything starts, and every athlete is told what it says.
The default: individual sessions are confidential. A coach receives nothing about content — not themes, not summaries, not a general sense. What a coach can receive, where it is useful, is squad-level observations from squad-level work: how the group handles a deficit, where communication breaks down, what the pressure pattern looks like in the fourth quarter.
If we are consulting for your programme and an athlete also wants individual work, they see a different consultant here. Not as a courtesy — because a single practitioner cannot hold both roles honestly, and pretending otherwise produces a service the athletes quietly stop using.
Coach consulting in its own right is a real part of the practice. Coaching is a high-pressure job with essentially no support structure, and a good number of our one-to-one clients are the ones holding the clipboard.
- ✓Confidentiality boundary agreed in writing before any work begins
- ✓Coaches receive squad-level observations only — never individual content
- ✓Athletes seeing us individually get a different consultant from the team's
- ✓One-to-one consulting for coaches, who have almost no support structure
Four Steps, and Six Weeks to a Verdict
This is deliberately short-cycle work. You should not be here for two years.
A free 15-minute call
We will ask what happens, when it happens, and what you have already tried. If what you describe is clinical rather than performance, we will say so — and we can treat that too.
An assessment session
Seventy-five minutes, plus baseline measures. We locate the exact moment it goes wrong, which is usually more specific than the athlete expects — a cue, a phase, eight seconds.
Build and rehearse
The routine gets built, then tested under escalating pressure — in the office, then at the facility, then in competition. Rehearsal under load is the part that makes it hold.
A six-week review
Against the baseline. If it is working we taper. If it is not, we change approach or tell you plainly to try someone else. Most work here runs six to ten sessions.
The Office Is Half of It
Uptown for sessions, and the facility for the parts that only work under real conditions.




Shared With Permission, Names Changed
I could do it every single day in training and not once on a Saturday. Everyone told me to want it more. What actually fixed it was a routine I could run in eight seconds that gave my attention somewhere specific to go.
My knee was cleared four months before I was. Nobody in the rehab chain had a single tool for the part of it that was fear, and everyone kept telling me the scan looked great. This was the only place that treated the fear as the actual injury.
Fifteen years of my life ended in one meeting and I had no idea who I was on the Monday. I did not expect a performance psychologist to be the right person for that, and it turned out to be exactly right — she had seen forty versions of it.

What It Costs, Before You Have to Ask
Here it is plainly.
Sessions are $200 for 50 minutes. The assessment is 75 minutes at $275. Sessions at your facility are $260, which covers travel within the Metroplex. Team consulting is quoted per engagement because scope varies genuinely, and coach one-to-ones are $200.
Insurance is the honest caveat. Pure performance work is not a treatable condition and is not billable — nobody's plan covers wanting to putt better. Where there is a diagnosable anxiety or mood condition underneath, that IS billable, and we are in network with Blue Cross Blue Shield of Texas and Aetna for the clinical side. We will tell you clearly which category your work falls into rather than letting you discover it from a denied claim.
Six reduced-fee places are held at all times, starting at $85, prioritised for high-school and collegiate athletes who are paying for this out of their own pocket.
- ✓$200 per session · $275 assessment · $260 at your facility
- ✓Pure performance work is NOT insurance-billable — nobody's plan covers it
- ✓Underlying anxiety or mood conditions are — in network with BCBS TX and Aetna
- ✓Six reduced-fee places from $85, prioritised for school and college athletes
Fifteen Minutes, and Nobody Will Tell You to Want It More
Describe what happens and when. If it is a performance mechanism we will name it on the call. If it is something clinical underneath, we can treat that too — and we will say which it is. You can also write to hello@redlineperformance.com.
Things Athletes Ask on the First Call
Will my coach find out I'm doing this?
Not from us. We hold no contract with your club, school or governing body, so there is no structure through which anything could travel. If we also consult for your team, you would see a different consultant here and the boundary is written down before either engagement starts.
Is this different from mental toughness coaching?
Yes. "Sport psychologist" is not a protected title in most places, and a lot of mental-performance coaching is unlicensed and unregulated. Our consultants hold CMPC certification and are licensed clinicians, which matters because performance problems often sit on top of something clinical that an unlicensed coach cannot legally treat.
How long does this take?
Six to ten sessions for most performance work, with an honest review against baseline at six weeks. This is deliberately short-cycle — if you are still here in two years, something has gone wrong with the plan rather than with you.
Can you fix the yips?
Often, though nobody honest promises it. The yips are a motor-control and attention problem rather than a character failing, and there is real evidence behind the interventions. Some cases resolve substantially, some improve enough to compete, a few do not. We will give you an honest read after the assessment rather than at the sales stage.
Do you work with youth athletes?
From thirteen. For younger children we refer out — the developmental picture is different and specialised. For teenagers we are careful about who is actually asking for the work, because an athlete sent by a parent to fix their performance is a different engagement from one who wants it.
Does insurance cover this?
Not for pure performance work — that is not a treatable condition and no plan covers it. Where there is a diagnosable anxiety or mood condition underneath, that is billable and we are in network with BCBS of Texas and Aetna. We tell you which category you are in before you commit, not after a claim is denied.
Book a Free 15-Minute Call
Tell us what happens and when it happens — the more specific the better. "Only in competition, only on the second serve" is a far more useful message than a description of how it feels.
- Visit us2600 North Harwood Street, Suite 900, Dallas, TX 75201
- Call us(214) 555-0135
- Email ushello@redlineperformance.com