Funeral Home Website Examples - 5 Sites That Radiate Compassion
In-depth reviews of funeral home websites that impress with a friendly UX, informative content, and a caring, supportive tone.
As a business I would only seek out when dealing with the loss of a loved one, I would want the website of a funeral home to make a compelling case conveyed in a compassionate and dignified manner for me to use their services. To feel reassured of my choice, I'd want to see reviews, detailed service descriptions, and images of the premises.
I'd also want to find an indication of pricing and a selection of related resources, particularly for planning and grief support. If you're ready to set up your funeral home's digital storefront, try our funeral home AI website builder to get started. It will generate a custom launch-ready site complete with content in less than a minute.
1. Bonney Watson
SeaTac, Washington, U.S.
Bonney Watson, a funeral home serving the Greater Seattle area, has been in business for over 150 years and offers a comprehensive range of services. With a tasteful video reel and the keywords "honor," "celebrate," and "remember," the site's home page instantly makes a professional, respectful impression.
I liked that the site features plenty of custom photos instead of stock images and the compassionately written and easy-to-follow content of the "Where to begin" section. I was also impressed by the extensive selection of resources, including FAQs, a blog, and a cemetery map, but I missed information relating to grief support.
2. Ridley Funeral Home
Etobicoke, Ontario, Canada
Ridley Funeral Home is a long-established family-owned business that offers a comprehensive range of funeral service options. I found it easy to get a quick overview of what they offer simply by viewing their main menu items' drop-down options and really liked the extensive selection of resources provided.
The "Obituaries" page stood out to me for two reasons: it features helpful search filters and each entry has a "Send Flowers" button that links to the site's online tribute store. However, I thought the inconsistent application of two different fonts for content headings was an odd creative choice.
3. Fishwicks Funerals
Beetham, England, U.K.
Fishwicks Funerals prides itself on its commitment to family values and delivering service with care. I liked that their site features images of the premises, giving users a good idea of what to expect, and that pricing information is easy to find. While the site's aesthetic reflects an appropriately dignified image, I thought that there is more content it should cover, such as providing related resources, to better inform and engage users.
4. First Avenue Funeral Services
New York, New York, U.S.
First Avenue Funeral Services offers a wide range of funeral services and describes its offerings as "least expensive, most competent." I liked the website's elegant color palette, which I thought was applied beautifully across the site's pages with subtle design elements.
Aside from attractive, consistent branding, the site also covered all the key elements I would expect of a funeral home website, such as obituaries, service descriptions, and grief support resources. While it also features an online catalog of urns and caskets, which can be very helpful, I missed testimonials to reassure me of the company's credibility.
5. Solie Funerals
Everett, Washington, U.S.
Solie Funerals is a family-run funeral home with an on-site crematory that provides traditional, contemporary, and hometown funeral services. I found the site pleasant to peruse, which I attribute to its neat layout and concise text blocks. It also features plenty of nature photos, which I thought had a wonderful calming yet uplifting effect.
I really liked that the site highlights its focus on family and inclusivity in its content, as well as the grief support resources it features. I thought the option to sign up for a year of weekly grief support messages was a valuable addition to the site.
