SEO tools
SEO tools for small business, already switched on
The technical SEO other tools nag you about — meta tags, sitemaps, mobile, speed — is already done right the moment you publish. What's left gets a score, a one-click fix, and a coach who speaks plain English.
See your site in about 30 seconds · No credit card · Pay only when you publish
Powered by Zarla
The AI website builder that actually knows your industry
Tell Zarla what you do and where you’re based. In about 30 seconds, it builds a complete, professional website — with real copy written for your trade, SEO built in from day one, and everything you need to start getting customers from Google.
Try it free — takes 30 secondsWhat do SEO tools actually do?
SEO tools check how easily Google can find, read and rank a website — page titles, descriptions, sitemaps, speed, mobile — and tell you what to improve. Most small business SEO software charges monthly to point at problems on a site built elsewhere. Zarla is the website builder with the tools inside: it runs those checks itself, fixes what's safe to fix in one click, and explains the rest in plain English.
AI SEO Coach
Your personal SEO assistant
- Reads your real report — answers about your site, not websites in general
- “What should I fix first?” gets one answer, not a lecture
- One-click fixes for titles, summaries and image descriptions
- Plain English all the way down — no jargon, no guesswork
SEO features that work for you
Auto Meta Tags
Title tags and meta descriptions generated from your content, optimized for click-through rates.
Structured Data
Schema.org markup for your business type — LocalBusiness, Restaurant, or whatever fits your industry.
XML Sitemap
Automatically generated and submitted to Google. Every page indexed.
Mobile Optimized
Google prioritizes mobile-first. Every Zarla site scores 90+ on mobile performance.
Fast Loading
Static HTML/CSS on a global CDN. Your site loads in under 2 seconds.
Image Optimization
Auto alt text, lazy loading, and WebP format. Images help your SEO, not hurt it.
Three steps to better rankings
Publish your site
The technical layer ships correct at publish — sitemap sent to Google, clean titles, schema markup, mobile, HTTPS. Nothing to configure.
It checks itself
Zarla audits every page and runs your site through Google's own speed measurement. You get one clear score and an honest list — passed, needs you, fixable.
Fix in one click
The fixable issues get a Fix All button. The rest come as plain-English steps, with the coach right there when you want to ask why.
Want to see what switched-on looks like?
Describe your business — the first draft of your site, checks and all, takes about 30 seconds.
Free to build and preview · Pay only to go live · Cancel any time
The SEO tools a small business actually needs
Honestly: fewer than the listicles say. The best SEO software for small business is mostly free, and half of it is Google's own.
- Google Search Console — free, essential. It shows the searches you appear in and how often people click. Zarla connects it in 2 clicks and reads it for you.
- Google PageSpeed Insights — free. Google's own speed measurement. Zarla runs it on your site automatically after every publish, then weekly.
- Google Business Profile — free, and the #1 local lever. Zarla's local SEO tools turn it into a guided checklist that verifies itself.
- A keyword tool — nice to have once you're writing lots of content; not where a small business starts.
- A platform that does the technical work for you — sitemaps, meta tags, schema, mobile, speed. That part is Zarla, and it's why the paid audit suites have nothing left to flag.
See what Zarla builds for your business
Describe your business in a sentence. Zarla generates a full website — homepage, about page, services, contact form — in about 30 seconds. If you don’t love it, you haven’t lost anything.
Already have a website?
Most SEO software charges monthly to audit a site built elsewhere — $99/mo tools run $1,188 every year, on top of what the website itself costs. Zarla takes the other path: paste your current site's address and it rebuilds the whole thing free, with the SEO layer already switched on. One subscription, not two.
The numbers behind “switched on”
Real results
What our users say about SEO
From business owners like you.
“I had no idea how to set up a website for my business — debt recovery and collection. Thanks to Zarla, they've helped me a lot.”
“Optimized for local service-based businesses. Easiest website build I've experienced. The AI-based build is the way to go instead of clunky theme-based websites. Get the site built and get out of the weeds with Zarla!”
“Quickly built my website from scratch. No hiccups. Would highly recommend Zarla for someone with no experience who wants to start a polished business website.”
Frequently asked questions
Not at all. Zarla's SEO tools are designed for business owners, not marketers. Everything is explained in plain English with step-by-step guidance.
No. Plugins exist to bolt SEO onto platforms that don't do it themselves. Zarla builds the sitemap, the tags Google reads, and the rest of the technical checklist into every publish — the work Yoast charges for is just part of the platform. Even Google's own docs say that if you use a website builder, it likely handles this for you.
The tools are built into Zarla sites, so they work on a site Zarla hosts. If you already have a website, paste its address and Zarla rebuilds it free — content, images and all — with the SEO layer already switched on.
Most users see improvements in search rankings within 2-4 weeks. Significant traffic increases typically happen within 2-3 months as Google indexes and ranks your optimized pages.
Yes. Meta tags, structured data, XML sitemaps, image optimization, mobile responsiveness, and page speed are all handled automatically. You focus on your content, we handle the technical stuff.
Your Zarla dashboard shows your SEO score over time, top-performing pages, and which search terms are driving traffic to your site. For map-pack rankings, reviews and directory listings, Zarla's local SEO tools cover the local side.
Yes — and you don't have to leave Zarla to use it. Connect Search Console in two clicks and Zarla reads your real queries, positions and impressions, shows which pages win which searches, and turns near-misses into specific suggestions. Your sitemap is submitted automatically on every publish.
Start ranking on Google today
Build a site that search engines love. No SEO expertise required.
Free to build and preview · Pay only to go live · Cancel any time