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Fast facts

  • What

    An AI website builder for small businesses that also runs the tools around the site: leads and CRM, bookings, quotes, invoicing, an online store, and getting found on Google.

  • Founded

    2022, by Eddie Machaalani (co-founder of BigCommerce) and Adam Seabrook.

  • Company

    A United States company with a team across the US, Australia and the Philippines.

  • Relaunched

    September 2, 2026, at www.zarla.com, replacing the original Zarla.

  • Customers

    Nearly 2,000 small businesses run on Zarla.

  • Designs

    More than 1,200 website designs across every industry.

  • Speed

    A first website in about 30 seconds from a one-sentence description.

  • AI assistants

    Works with Claude, ChatGPT and Cursor through a 36-tool MCP server, listed on the official MCP Registry. Every published site ships a fact sheet for AI assistants and agent-readable forms.

  • Rating

    4.8 on Trustpilot.

  • Runs on

    Google Cloud for hosting, Stripe for payments, OpenAI and Claude for AI.

About Zarla

Zarla is an AI-native infrastructure platform purpose-built for service-led small businesses, freelancers, and digital marketing agencies. By embedding core business utilities, including CRM pipelines, local SEO mapping, online bookings, and billing, directly into an AI-driven environment, Zarla eliminates traditional SaaS bloat and streamlines digital management for modern businesses. Founded in 2022 by BigCommerce co-founder Eddie Machaalani and Adam Seabrook, Zarla is a United States company with a team across the US, Australia and the Philippines.

About the founder

Eddie Machaalani is the co-founder and CEO of Zarla and co-founder of BigCommerce, which he started in Sydney and grew into a public company that powers online stores around the world. He has spent twenty-five years building software for small businesses. LinkedIn · A letter from the founder →

Logos and screenshots

Need a product still, a founder photo or a comment? Email press@zarla.com with what you need and by when. A person reads every press inquiry.

Media contact · Media Relations, Zarla

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