The small business CRM built into your website

Every enquiry from your site lands in a real CRM — sorted hottest-first, with follow-up reminders, a drag-to-won pipeline, and one-click call logging. Free, in the same dashboard as your website. No separate $30/mo tool.

app.zarla.com / Leads
The Zarla CRM inbox — leads sorted hottest-first, with stat tiles for new leads, follow-ups due, open pipeline value and won this month, and colored urgency stripes on overdue and unread leads

Powered by Zarla

The AI website builder that actually knows your industry

Tell Zarla what you do and where you’re based. In about 30 seconds, it builds a complete, professional website — with real copy written for your trade, SEO built in from day one, and everything you need to start getting customers from Google.

Try it free — takes 30 seconds
50,000+small businesses online
30 secto a complete website
4.9★average rating

Every lead's full story

Every call, note and reply — in one place

Open any lead and the whole history is right there: the original enquiry from your contact form, every call you've logged, every note, every status change. Log a call in one tap. No more piecing together where you left off from your inbox, your phone, and a notepad.
  • A full activity timeline — calls, notes and status changes, all dated
  • Log a call or jot a note in one click
  • Edit a lead's details, value and stage inline — no separate forms
  • See exactly where every enquiry came from
A lead opened in the Zarla CRM showing contact details, a Mark won button, a Note / Log call composer, and a full activity timeline — follow-up set, moved to quoted, call logged, note added, and the original enquiry.

Never lose a quote

Set a follow-up so no quote goes cold

The fastest way to lose a job is to forget to chase it. Set a reminder on any lead — this afternoon, in three days, next week — and Zarla floats it back to the top of your inbox the day it's due. A form-to-email tool can't do that.
  • One-tap reminders: this afternoon, tomorrow, in 3 days, or pick a date
  • Overdue follow-ups rise to the top of your inbox automatically
  • Add a note so you remember the next step before you call
  • Stop losing quotes to whoever followed up first
The follow-up scheduler open on a lead in the Zarla CRM, with one-tap presets for this afternoon, tomorrow, in 3 days and in a week, plus a date picker and a note field.

Your whole pipeline at a glance

Drag every job from new to won

See every lead as a card on a board — new, contacted, quoted, won. Drag a job to the next column as it moves forward, and watch what your open pipeline is worth update as you go. It's the big-picture view a cluttered email inbox can never give you.
  • New → contacted → quoted → won, all on one board
  • See what your open pipeline is worth, by stage
  • Overdue follow-ups flagged right on the card
  • Drag a job to Won and it counts toward your month
The Zarla CRM pipeline board with columns for new, contacted, quoted, won and lost — each lead a card showing its service, value and follow-up status, with per-column totals.

Leads in your pocket

Run the whole CRM from your phone

You're rarely at a desk when the lead comes in — you're on a job, in the van, between appointments. The full CRM works on your phone: triage the inbox, log a call, set a follow-up and move a job down the pipeline, all from the palm of your hand. Nothing to install — it's just your dashboard.
  • The same hottest-first inbox, sized for your thumb
  • Get a text the moment a new lead comes in
  • Log a call or set a reminder the second you hang up
  • No app to download — it's your Zarla dashboard on the web
The Zarla CRM inbox on a phone — stat tiles for new leads, follow-ups due, pipeline value and won this month, then a hottest-first list of leads with an overdue follow-up at the top and a bottom navigation bar.

From visitor to customer in three steps

01

Visitor fills out your form

Smart forms ask the right questions for your industry — a roofer's form captures different details than a dentist's.

02

You get notified instantly

Email and SMS notifications the moment a lead comes in. Respond in minutes, not hours.

03

Follow up and close

Set a reminder so no quote goes cold, log every call, and drag each job across your pipeline from new to won — all in the same dashboard as your site.

A real CRM, included — not a separate bill

$0CRM costThe CRM is included in every Zarla plan — no add-on, no per-lead fee.
$30–50/moWhat you skipThe cost of a standalone CRM like HubSpot or Pipedrive — replaced.
Hottest-firstInbox orderOverdue follow-ups and new leads rise to the top automatically.
1 dashboardSite + CRMYour website and your leads live together — no Zapier, no second login.
No credit card required

See what Zarla builds for your business

Describe your business in a sentence. Zarla generates a full website — homepage, about page, services, contact form — in about 30 seconds. If you don’t love it, you haven’t lost anything.

Build your site freeFree forever plan available · No credit card · Cancel anytime

How Zarla compares

Zarla vs a standalone CRM

RecommendedZarlaStandalone CRM
Monthly costFree, included with your site$20–50/mo per user
Connected to your websiteZapier or developer work
Leads land in the CRM automaticallyManual import or paid add-on
Inbox sorted hottest-firstManual tagging
Follow-up remindersOften a higher tier
Drag-to-won pipeline
One-click call logging + activity history
Site and leads in one dashboard

Real results

Real results from real businesses

From business owners like you.

Quickly built my website from scratch. No hiccups. Would highly recommend Zarla for someone with no experience who wants to start a polished business website.
David FrazeeUnited States · via Trustpilot
Very easy to use, and the customer service team responded very fast — they were eager to assist. I'd used a different company before, spent a bunch of money and got nothing. I gave this a try and so far I'm glad I did.
Jack D.Local Guide · via Google
I had no idea how to set up a website for my business — debt recovery and collection. Thanks to Zarla, they've helped me a lot.
ChristopherDebt recovery & collection · Zambia · via Trustpilot

Frequently asked questions

How do lead notifications work?

When someone fills out your contact form, you receive an instant notification via email and optional SMS. You can customize which notifications you receive and when.

Can I export my leads?

Yes. Export all your leads to CSV for use in any CRM, spreadsheet, or email marketing tool. You own your data.

Are the contact forms customizable?

Yes. While Zarla generates industry-optimized forms by default, you can add, remove, or modify any field. The AI can also help you adjust your form through the chat editor.

Is Zarla's CRM really free?

Yes. The CRM is included in every Zarla site at no extra cost — the lead inbox, follow-up reminders, pipeline, and call logging are all free. There's no per-seat fee and no per-lead charge.

Do I need a separate CRM like HubSpot or Pipedrive?

No. Zarla's CRM is built into your website, so leads flow in automatically — there's no Zapier integration to set up and no separate $30–50/mo subscription. You manage your site and your leads in one dashboard.

Can I track where my leads come from?

Yes. Zarla tracks the source of every lead — whether they found you on Google (including your Google Business Profile), social media, or typed your URL directly. The same source data feeds your website analytics, so you can see which channels actually win you work.

Stop losing leads

Every visitor is a potential customer. Start capturing them today.

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