The gift card program for small business — sell branded cards from your own website.

Zarla is an AI website builder for small businesses. You describe your business in a sentence and the AI generates a complete website — copy, design, images, SEO. Built into the same dashboard is a suite of business tools including the gift card program this page is about, plus a CRM, bookings, invoicing and analytics. One subscription, one login.

You don't need cards printed — digital gift cards skip the plastic entirely. With Zarla, you build your website, switch gift cards on, and your site starts selling them: customers pay online and a branded card arrives by email. If you specifically want physical plastic cards, that's a print-shop job — but for most small businesses, digital covers the real use case: someone giving your services as a gift.

Yes — that's exactly what Zarla's gift card program does. Your website gets a gift card section with your amounts and your branding, and customers buy right there with a card payment. No widget from a third-party platform, no link out to someone else's checkout page.

They open your website, pick an amount (or enter their own), add who it's for and a personal message, and pay by card through Stripe's secure checkout. The whole thing takes about a minute on a phone.

An email with a digital gift card wearing your logo and brand colors — the amount, a unique code, and the buyer's personal message. They bring the code (on their phone is fine) when they visit, and you redeem it from your dashboard.

No. Cards you sell through Zarla don't expire unless you choose to set an expiry date — and Zarla won't let you set one shorter than 5 years after purchase, the minimum US federal law allows. Some US states and some countries (Canada, for example) don't allow expiry dates on gift cards at all — one more reason the default is no expiry.

You don't need one. When a customer shows their code, open your Zarla dashboard, look the card up, and enter the amount to redeem. Balances update instantly, partial redemptions are fine, and every redemption is logged.

Dedicated providers charge per card: Square takes a 2.5% load fee on each gift card sale and Gift Up! charges 3.49% with a $0.50 minimum — both on top of payment processing. With Zarla, gift cards are included in your website plan: your customers purchase directly from your site, with no additional fees beyond normal payment processing.

Not directly — Zarla gift cards live on Zarla sites, because the card, checkout and dashboard are one system. But you can bring your site over: paste your address and Zarla rebuilds it free, gift cards included.

Before November. Gift card buying concentrates hard around the holidays, and the businesses that capture those sales have their program live before the season starts. Setup on Zarla takes minutes, so there's no reason to wait for December.

In the US, Canada and Australia, sales tax (or GST) generally applies when the card is redeemed, not when it's sold — a gift card sale is a payment for future goods or services. The UK is the exception: since 2019, VAT on a single-purpose voucher (where the VAT rate is known upfront — true for many single-service businesses) is due when the card is sold; only multi-purpose vouchers defer to redemption. Rules vary by state and business type, so confirm the details with your accountant.

You resend it in one click from the dashboard. Every card's code, balance and history live in your account, so nothing is lost when an email is.