Done by AI · not an agency
Brief Zarla the way you'd brief a web designer. Its AI designs your site in about 30 seconds, with call buttons and an appointment request form, then adds pages for the treatments and towns you list, up to your plan's page limit. No sales call, no weeks-long build.
Your brief: add your town
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Sample designs
Six Zarla designs, shown for made-up dental practices, from a family dentist to a membership practice. Start from one and the AI rewrites it around yours, or let your brief decide.
Family · general
'A Dentist Your Whole Family Will Actually Look Forward To' in a serif beside a smiling portrait, 'Caring for Charlotte families since 2009' and 'Same-day emergency visits' in the top strip, for the neighborhood family practice.
Cosmetic · request form
'A Smile You'll Love Showing Off' over a photo of a dentist, with a 'Request an Appointment' form in the first screen and '1,400+ 5-star reviews' and '0% financing available' in the top strip, for the cosmetic and family studio.
Pediatric
'Big Smiles Start Here — Kids' Dentistry in Austin, TX' in rounded type beside a child in the chair, with 'Board-certified pediatric dentists', 'Most insurance & CHIP accepted' and 'Special-needs friendly' in the top strip.
Orthodontist
'See Your New Smile Before You Start — Invisalign & Braces in Denver, CO' beside a clear aligner, 'Diamond+ Invisalign Provider' and '0% financing available' in the top strip and 'Book a Free Consultation' as the button.
Emergency · call first
'Out of Pain Today — Same-Day Emergency Dentistry in Phoenix, AZ' with the phone number as the main button, 'Open 7 days, 7AM-9PM' and 'Walk-ins welcome' in the top strip, for the practice whose patient is in pain now.
Membership · no insurance
'Great Dental Care, No Insurance Needed — Membership Dentistry in Columbus, OH' over a masked team, 'Membership from $29/month' in the top strip and 'Join Today' as the header button, for the practice that sells a plan.
The checklist
Six things a dental website needs to fill the schedule, each shown on one of Zarla's designs.
A new patient compares three practices at 10pm and books the one that lets them ask. A form beside the headline that takes a name, a phone number, what they need and a preferred date turns the visit into a request your front desk confirms in the morning.
The three questions before the call are 'do you take my plan', 'can I pay over time' and 'are you good'. Answer all three in the strip above the header, with the rating and the count, and the first call is about a date, not about money.
A patient with a broken tooth is reading on a phone with one hand on their jaw. Make the number the button, say the hours and that walk-ins are welcome before the headline, and keep the form for the people who aren't in pain.
Many of the people reading have no dental plan, and they leave when the page says 'call for pricing'. If you sell a membership, put the monthly figure in the top strip; if you don't, say what a cleaning and exam costs, and the uninsured patient stays.
Dental anxiety is the reason many visitors haven't been in years. A photo of the dentist, smiling, beside a headline that promises an unhurried visit, does more than any treatment list; add the years in practice and the fear has somewhere to go.
A pediatric or special-needs practice is chosen by someone else. Say the ages, the plans you take (CHIP included), that you're special-needs friendly and that the dentists are board-certified, in the strip and the chips, and the parent books without a phone call.
Process and turnaround
For comparison, from the pages of web designers who build dental sites: 12-13 weeks from discovery to launch at a healthcare web agency with fixed-price packages, with 2 design rounds and 2 visual rounds before coding and 30-day launch monitoring; 2 homepage mock-ups to choose from at a dental-only company; and a cost-estimate guide puts a typical dental practice site at 4–10 weeks from first brief to launch.
Finish one sentence about your practice: the dentistry you do, who for and where.
Zarla's AI designs your home page with call buttons and a quote form, then adds pages for your treatments (cleanings and exams, fillings and crowns, cosmetic, Invisalign, emergency) and the towns you serve, up to your plan's page limit.
Click any section to put your own team, office photos and insurance list in. Or type it: "add a page for dental implants."
Publish on a Premium or Business plan and connect your domain.
What's included
Revisions
A healthcare web agency includes 2 design rounds and 2 visual rounds before coding, then a 30-day launch monitoring window; a practice website company includes updates by request, up to 1 hour a month, in its $89 monthly fee; a local studio bills edits at $250 an hour. With Zarla you make the changes yourself, whenever you want.
Change any section's words, photos, colors or order yourself. As often as you like, on every plan. No AI involved.
Type what you want and the AI makes the change. Typed changes use AI credits: a starter allowance on Free, a monthly allowance on Premium and Business, with a daily limit.
Move to a different design any time and keep your words, photos and pages. Layout, colors and fonts change; your content isn't rewritten.
Prices
Prices web designers publish on their own websites for dental practice sites, checked 27 October 2026. Many only quote after a call. Not like-for-like: an agency's price includes people.
| Who | Upfront | Ongoing | Time to launch | Changes after launch |
|---|---|---|---|---|
| A dental-only website and marketing company in Austin, TXA custom 6-page or 12-page site with original, SEO-written content and 2 homepage mock-ups; free with a 6-month or 12-month SEO contract | $3,980 ($332/month) / $4,980 ($415/month) | $360 for 2 years of managed hosting ($15/month) | Not published | Not published |
| A remote healthcare web agency with a New York registered office (its dental packages)Up to 8, 15 or 25 pages, or unlimited; hosting and SSL included; you own the site, domain and data | $2,500 / $4,500 / $7,500 one-time; enterprise from $12,000 | Not published | 12-13 weeks | 2 design rounds and 2 visual rounds before coding; 30-day launch monitoring; 90-day rebuild commitment |
| A dental-only website and SEO company in Mesa, AZDesign plus monthly SEO and maintenance, with hosting and email in the monthly fee and a guaranteed 500 to 2000 visits a month by tier | $2495 to $7995 for the design on the first tier, up to $8495 to $14,495 on the top tier | $249 to $725 a month for SEO and maintenance | Not published | Not published; payment plans spread the design cost over a year |
| A dental-and-medical practice website company in Woodland Hills, CAA choice of 36 designs on the standard plan; content migration of 10 or 20 pages on the larger plans | $1,999 / $2,999 / $3,999 setup | $89 a month, month-to-month, for hosting and updates by request | Not published | Updates by request, up to 1 hour a month, inside the monthly fee |
| A small dental website studio in Sarasota, FLA custom site you own in writing, with an optional marketing plan | $3,500; setup fees waived | $500 a month for ongoing marketing, optional, no contract | Not published | Not published |
| A local web studio in Colorado Springs, CO (its orthodontist page)Web design with public pricing and no contracts | From $1,850 one-time | Monthly marketing from $950 a month, optional | Not published | $250 an hour for edits and repairs |
| Market rangesAs published by a cost-estimate guide | Freelancer $3,650–$10,150 · agency $8,700–$26,100 | $40–$200 a month for hosting, tools and maintenance | 4–10 weeks | — |
| Zarla's AINot an agency | Free to design and preview | A Premium or Business plan to publish · see pricing | About 30 seconds to a first design; publish the same day | Click to edit any time; typed changes use AI credits |
The honest part
Zarla does the design part of an agency's job with AI. Here's what you'd still be paying people for.
Zarla partners are independent agencies and freelancers who build on Zarla and do the marketing work: SEO, ads and growth. The AI does the design; a person does the rest.
Browse Zarla partners →No. Zarla is AI. It does the design part of an agency's job, the layout, words, pages and forms, from a one-sentence brief. There's no designer on the other end. If you want a person for marketing or SEO, Zarla partners are independent agencies and freelancers who work on Zarla sites.
Web designers who publish prices for dental sites charge from $1,850 one-time at a local studio, $1,999 to $3,999 setup plus $89 a month at a practice website company, $2,500 to $7,500 one-time (enterprise from $12,000) at a healthcare web agency, $3,500 at a small dental studio, $3,980 to $4,980 at a dental-only marketing company, and $2495 to $14,495 for the design plus $249 to $725 a month for SEO at a dental-only web company; a cost guide puts a freelancer's build at $3,650 to $10,150. Designing and previewing on Zarla is free; you choose a Premium or Business plan when you publish.
An appointment request form in the first screen, the phone number as a button, the insurance you take and your financing, a page for each treatment, the dentist's photo and credentials, your hours and same-day policy, your reviews and a price for the patient without insurance. In the US, dentists are licensed by each state's dental board and specialty claims are regulated: say each dentist's name, degree and specialty exactly as licensed, and check with your state dental board's advertising rules for what you must display. Zarla adds treatment and town pages from your brief, up to your plan's page limit. Customers can attach up to five photos of the job to the form, so you can often price it from the photos instead of a site visit. The form doesn't work out a price for you — you read the request and quote it yourself.
Web designers who publish timelines for dental sites quote 12-13 weeks from discovery to launch at a healthcare web agency with fixed-price packages; the dental-only companies and the practice website company don't publish one, and a cost guide says 4–10 weeks. Zarla's first design takes about 30 seconds; after your changes, you can publish the same day on a paid plan.
Yes. Customers book appointments or service calls from your website; bookings sync to Google Calendar, and you can take a deposit or full payment through your own Stripe account. Open new-patient exam slots, and keep the request form for the patient who wants a specific day.
Use it for first contact. Zarla's forms take a name, a phone number, what the patient needs and a preferred date, and every submission lands in your inbox and your leads list; keep health history and insurance details for the intake forms your practice already uses. Zarla's forms are not a patient records system and make no HIPAA claim.
Yes. Zarla keeps your old page addresses where it can and redirects the ones that change, helping you keep the Google standing you've built.
Finish the sentence with your town. Zarla's AI designs your site from it.
Already have a website? Bring it across →