Inside Zarla's AI website builder

The online store builder that builds the website too.

Describe your business and Zarla builds the website; tell it you sell online and the shop is part of it — product pages, options, a cart, and checkout through your own Stripe account. Orders land in your dashboard; the money lands with you. Already have a website? Paste its address and Zarla rebuilds it free.

Free to build · Site ready in 30 seconds · Pay only if you publish

Add a product in a minute
wrenhavenperfumery.com/#shop
A Zarla storefront's shop section — The Collection, three perfume cards with Limited and Best Seller badges, from-prices, 50ml and 100ml size chips, and Add to Cart and Buy Now buttons live on the middle card
Cart and checkout through your own Stripe

Powered by Zarla

The AI website builder that actually knows your industry

Tell Zarla what you do and where you’re based. In about 30 seconds, it builds a complete, professional website — with real copy written for your trade, SEO built in from day one, and everything you need to start getting customers from Google.

Try it free — takes 30 seconds
50,000+small businesses online
30 secto a complete website
4.9★average rating
Items you shipor they pick up
Files they downloadPDFs, photos, templates
Your own Stripethe money goes to you
Every planincluded with your site

What is an online store builder?

An online store builder is software that turns a list of products into a shop customers can buy from: product pages, a cart, checkout, and a place where orders arrive. Zarla's online store builder does all of that inside the website it builds for you — the money paid to you, every order in your dashboard. There are three ways a small business gets one:

  1. A standalone store platform. You pick a template, type in every product, pay a monthly plan, and add paid apps for the basics — a sale badge here, a free-shipping bar there.
  2. A plugin on a site built elsewhere. You install it, configure it, and keep it working alongside your theme, your hosting and your card payments.
  3. Built into the website builder. The shop is part of the site itself, and the first products are drafted from your description. This is how Zarla works.

Zarla is an AI website builder for small businesses that doubles as an ecommerce website builder: describe your business in a sentence and it generates your whole site. Describe an online shop and you get a website with an online store built in — shop section, product pages and a starter catalog drafted for you; any other business asks the editor for a shop section and adds its products in a minute each.

Already have a website?

A standalone store means a second login, a second bill and a shop that lives on someone else's page. Zarla's answer: paste your current site's address and Zarla rebuilds it free — pages, design and all — then add your products. See how website import works →

Your customer's view

A storefront customers can buy from tonight

Your products with photos, the maker's name and a badge; size or option chips with their own prices; the old price crossed out next to the sale price; Add to Cart and Buy Now. An announcement bar across the top, a cart icon in the nav, and a free-shipping bar in the cart that nudges one more item into it. In your colors, under your name, on a phone or a laptop.
  • Up to 8 photos per product, a brand line, and a badge like Best Seller or New
  • Options with their own prices — the card says from $95 until they pick one
  • The old price crossed out beside the sale price, with the percentage off
  • Add to Cart, Buy Now, and a cart that remembers what they picked
  • Every product gets its own page, so Google can find it
A Zarla storefront's shop section — The Collection, three perfume cards with brand lines, Limited and Best Seller badges, from-prices, 50ml and 100ml size chips, and Add to Cart and Buy Now buttons, the middle card with 50ml picked

Want to see your products on a page like this?

Type your business name. Zarla builds the site in about 30 seconds — describe an online shop and it drafts your first products too. Free, no card — pay only if you publish.

Free to build and preview · No credit card · Pay only to go live

What you get

An ecommerce website for small business — with the shop included

Everything an ecommerce website builder sells as add-ons, already inside your Zarla site.

Sell things you ship, or files they download

Pack it and post it, hand it over at the counter, or sell a file — a PDF, a photo set, a template — that lands in their inbox the moment they pay.

Options, badges and sale prices

One set of options per shipped product — sizes, scents, colors — each with its own price if you want. Add a compare-at price and the old one shows crossed out with the percentage off; a badge chip says New, Limited or whatever sells it.

The money goes straight to you

Connect Stripe once under Settings → Payments and every sale is paid into your own Stripe account, not ours — no monthly add-on, no app to buy. Per sale you pay Stripe's card fee plus a small platform fee. Card details never touch Zarla; checkout runs on Stripe's own page.

The free-shipping nudge, built in

Set a free-shipping amount and the cart shows a progress bar toward it — the nudge that adds one more item, without an app.

Orders and emails, handled

Customers get an order confirmation, a shipping notice when you mark it shipped, and a download link for files. You get an email when something sells, and every order sits in the Orders tab.

No second platform

Included with every Zarla site — no add-on, no app marketplace, no second login. Products sits under Get Paid in your dashboard, beside your leads, invoices and bookings.

On a phone

Built for the phone in their hand

Most shop visits happen on a phone, from a link in a text or a social post. The storefront is built for that: one product per screen, big tap targets on the option chips, a cart icon that stays in the nav, and checkout on Stripe's phone-sized page. No app to install, no account to create.
  • One product card per screen, with the badge and the price up top
  • Option chips big enough to tap on the first try
  • Add to Cart, then a cart drawer with the free-shipping bar
  • Checkout on Stripe's own phone-sized page — no account to create
A Zarla storefront on a phone — the site header with a cart icon, then the Ember Noir card with a Best Seller badge, $145, 50ml picked from the size chips, and Add to Cart and Buy Now buttons

Why it's different

Your shop, run from one screen

Your shop at a glance

Every product and order, in one place

Open Products under Get Paid and the whole shop is on one screen. Search the catalog, filter by Downloads or Shipped, Active or Inactive, and open any product to edit it. The Orders tab is your to-do list — who bought what, where it ships, and a Mark as shipped button that sends the customer their notice.

The Products tab in a Zarla dashboard — a search box, an Add a product button, Downloads and Shipped and Active and Inactive filters, and two perfume products with their prices
One form per product

Ship it, hand it over, or send a file

Add a product starts with one question: a file for download, or an item you ship or hand off. Then one form: name and description, a brand and a badge if you want them, the price and a compare-at price for sales, up to 8 photos, a details table for the product page, and for shipped items one set of options and how the customer gets it — posted to their address or picked up from you. A download takes the file instead.

The Add a product form in a Zarla dashboard — Product name, Description, Brand and Badge fields, Price and Compare at price, and a Product images upload box

How it works

How to create an online store for your small business with Zarla

01

Build your site

Describe your business in a sentence, and in about 30 seconds Zarla builds the whole website — pages, copy, images and design — and if you describe an online shop it adds the shop section with your first products drafted from what you wrote.

30 seconds
02

Add or edit your products

Open Get Paid → Products, click Add a product, choose a file for download or an item you ship, then add photos, a price, options and a badge — and if your site has no shop section yet, ask the editor to add one.

A minute each
03

Connect payments once

Click Get paid, connect your Stripe account under Settings → Payments, and follow Stripe's steps to verify your business — the same connection then powers invoices, gift cards and bookings.

5 minutes
04

Publish and share the link

Publish your site and the shop is live at your address, with a cart icon in the nav and a page for every product — then put your site's address in your social posts, your Google Business Profile, and a text to anyone who asks.

Instant
No credit card required

See what Zarla builds for your business

Describe your business in a sentence. Zarla generates a full website — homepage, about page, services, contact form — in about 30 seconds. If you don’t love it, you haven’t lost anything.

Build your site freeFree to build · No credit card · Pay only when you publish

Your products. Your prices. Your Stripe. Selling while you sleep.

Paid into your account, not ours. Build the site free, add your products, and the shop is live the moment you publish.

Free to build and preview · No credit card · Pay only to go live

How Zarla compares

Online shop builder: built in vs a standalone platform vs a plugin

RecommendedZarlaStandalone platformWordPress plugin
Time to first productMinutes — online shops get an AI-drafted starter catalogTemplate, then type every productInstall, configure, match your theme
What you payIncluded with your siteMonthly plan + paid appsPaid tiers + your hosting
Where the money goesYour own Stripe accountTheir payment setupUsually another plugin
Digital downloadsDepends on the planUsually another plugin
Badges and free-shipping barBuilt inOften an appOften a plugin
Where customers shopA section on your site, in your colors, with a page per productTheir storefront, linked from yoursInside your site
Builds the website too

One login. One bill. The website included.

Product pages, the cart, checkout and order emails come with your Zarla site — not as a second platform.

Free to build and preview · No credit card · Pay only to go live

Real results

Small business owners who got online with Zarla

From business owners like you.

“Optimized for local service-based businesses. Easiest website build I've experienced. The AI-based build is the way to go instead of clunky theme-based websites. Get the site built and get out of the weeds with Zarla!”
Ben StocksLocal service business owner · via Google
“Quickly built my website from scratch. No hiccups. Would highly recommend Zarla for someone with no experience who wants to start a polished business website.”
David FrazeeUnited States · via Trustpilot
“Beginner-friendly, efficient, and designed for business owners who want a professional website without dealing with complicated technical steps. I'd recommend it to anyone who wants a simple, reliable way to get online.”
Gabriel P.Owner · Accounting · via Capterra

Questions we hear

Online store builder — common questions

Can I build an online store for free?

Yes. Describe your business at Zarla and the website is built in about 30 seconds; describe an online shop and it comes with a shop section and a few starter products drafted from your description, and any other business adds a shop section from the editor. Building the site and adding products is free, with no product cap and no add-on; customers can buy once you publish, which is when a paid plan starts — see our plans. Build it free →

Where does the money go, and what does a sale cost?

Your own Stripe account — connect it once under Settings → Payments and every sale settles there, the same connection your invoices, gift cards and bookings use. Per sale you pay Stripe's standard card fee plus a small platform fee (the same one invoices and gift cards carry); there's no monthly add-on and no app to buy. Card details never touch Zarla; checkout runs on Stripe's own page.

What is the cheapest way to build an online store?

As a separate platform, typically a monthly plan plus apps: Shopify's Basic plan is $39 a month, or $29 a month billed annually, and the builders with a free plan charge a percentage of each sale instead — Freewebstore takes 2.5% on its free plan (public prices as of September 2026). With Zarla the shop is part of the website, so there's no second bill — one plan covers the site, the shop, the product pages and the order emails.

What is the best online store builder for a small business?

The one that sells what you sell from the place your customers already find you. If you sell a manageable catalog of items or downloads and want the shop and the website from one place, Zarla is built for that: the site, the product pages, the cart and the order emails arrive together, with no second platform to pay for. If you need live stock counts, a point-of-sale, or listings on Amazon and eBay, a dedicated platform like Shopify is the better fit — here's how the two compare. See your products on a page like this — free →

What can I sell?

Two kinds of product: items you ship or hand over — bottles, boxes, prints, merchandise, with a flat shipping fee or pickup only — and files customers download after paying, like PDFs, photo sets, music and templates. Services that need a time slot go through online booking instead, and one-off amounts like deposits go through a payment link. Build the site, then add it — free →

Can I add Zarla's store to a website built elsewhere?

Not directly — the shop belongs to a Zarla site, so there's no widget to paste into a site built somewhere else. You can bring your site over: paste its address and Zarla rebuilds it free, then add your products. How website import works →

Do I need an LLC for an online store?

Usually not to start. In the US you can sell as a sole proprietor under your own name and form an LLC later if you want the liability protection; in Australia you'll want an ABN; in the UK you register as a sole trader with HMRC once you're earning. What every region does expect is that you collect and remit the right sales tax, GST or VAT for what you sell — confirm the details with your accountant before you launch.

Do my customers get emails?

Yes. An order confirmation the moment they pay, a shipping notice when you mark the order shipped from the Orders tab, and for downloads an email with the download link. You get a "You made a sale" email with a button that opens your Orders tab.

Does it track stock levels?

No. Zarla's shop doesn't count inventory or stop selling when you run out — you set a product to Inactive to take it off the shelf. If you need live stock counts across a warehouse or a point-of-sale, a dedicated platform is the better fit for now.

Can I sell on Amazon, eBay or Instagram from it?

No — the shop lives on your website, and Zarla doesn't list your products on marketplaces or sync with Instagram Shopping. What you can do is share your shop anywhere: your site's address works in a post, a bio, a Google Business Profile, or a text, and while you're waiting for your first order the Orders tab shows a Copy shop link button.

How does shipping work?

Each shipped product carries either a flat shipping fee or pickup only, and the cart adds one flat fee per order at checkout. Set a free-shipping amount in the Settings tab and orders over it ship free — with a progress bar in the cart showing how close they are. Zarla doesn't print labels or calculate carrier rates; you post it the way you do today.

Is the shop part of my website?

Yes. It's a section on your site with a cart icon in the nav, and every product has its own page at /products/its-name — in your colors, under your name, indexed by Google like any other page. Ask the editor to add a shop section to a site that doesn't have one yet. Build the site and see it — free →

Recent updates to this feature

All updates →

Let the 11 pm customer buy without you.

Build the site free, add your products, connect Stripe. The cart, the checkout and the order emails are already there.

Free to build. Pay only if you publish.