IT SERVICES PRICING GUIDE
IT services pricing
The 2026 US per-user and per-device monthly rates, hourly support and consulting rates, day rates and retainers, the minimum deal most providers will take, the margin to aim for — and a free calculator that turns them into a price you can put on your website.
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The short answer
Standard managed IT services run $110 to $175 per user per month, security-inclusive bundles $200 to $275, and regulated industries such as healthcare and finance up to $400 (N-able, August 2026). Ravetree puts the industry standard at $150–$200 per user, with a business of up to 20 people spending $2,000–$3,000 a month and a 50-person business $5,000–$7,000 (June 2025).
Per device, small providers charge about $40–$100 a month per device for a small package and medium-sized ones $100–$300 for a wider one (MSP360, updated October 2026). In Kaseya's 2023 Global MSP Benchmark Survey, 28% of providers charge $50–$100 per device per month and 22% charge $50–$100 per user; TechTarget's textbook example is $69 per desktop, $299 per server, $29 per network printer and $99 per managed network (August 2024).
Outside the plan, US IT consultants charge $100–$175 an hour — juniors $50–$120, seniors $150–$300 or more — a senior day rate is $1,000–$3,500 and an advisory retainer $5,000–$50,000 a month (Cleveroad, May 2026). NinjaOne's rule: a deal under $2,000–$2,500 a month usually isn't worth taking, and the gross margin to aim for is 70% (October 2026).
Build the price up from your costs — tooling, fully burdened labor and the margin you want (N-able) — sell it as tiers, and put the per-user price on your website: “IT services pricing” is asked of AI assistants almost ten thousand times a month in the US, and most providers make the buyer ask.
FREE PRICE CALCULATOR
What should I charge this client?
Enter the users or devices for a monthly plan, or the hours or days for support and consulting; pick the package depth and your level, and add the servers and network gear. The range uses the published 2026 US figures in the table below.
Suggested price
$1,650–$2,625
standard managed services, per user per month, 15 users
A starting range from published US figures — not a proposal for a client until you've counted the tooling and the hours they really consume. The package and level multipliers are our arithmetic from MSP360's and Cleveroad's bands. NinjaOne's rule of thumb: a deal under $2,000–$2,500 a month is rarely worth taking on an all-you-can-eat basis.
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Put your IT services prices where customers look
Add your town, and Zarla builds your IT services website from this one line. Then tell the editor “add a pricing section” with your prices, and change them any time.
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RATES · OCTOBER 2026
IT services rates (2026)
Per user, per device, per hour and per day. For context: Ravetree's industry standard is $150–$200 per user a month, $2,000–$3,000 a month for a business of up to 20 people and $5,000–$7,000 for 50 (June 2025); N-able puts regulated industries at up to $400 per user (August 2026); Kaseya's 2023 benchmark survey has 28% of providers at $50–$100 per device and 22% at $50–$100 per user.
| The job | Typical US price · source |
|---|---|
| Standard managed services, per user per month | $110–$175 per user · about $1,650–$2,625 for 15 users · N-able |
| Security-inclusive managed services, per user per month | $200–$275 per user · about $3,000–$4,125 for 15 users · N-able |
| Managed services, per device per month | $40–$100 per device · about $800–$2,000 for 20 devices · MSP360 |
| Hourly IT support or consulting | $100–$175 per hour · about $200–$350 for 2 hours · Cleveroad |
| Day rate, senior consultant | $1,000–$3,500 per day · about $1,000–$3,500 for 1 day · Cleveroad |
| Hourly, US IT consultants | $100–$175 an hour · Cleveroad |
Rates read off each publisher's page in October 2026. The calculator above uses exactly these numbers. Full source list below.
ADD-ONS AND ADJUSTMENTS
What the package, your level and the hardware add
A wider package multiplies the per-device rate; experience moves the hour; servers, networks and printers are their own lines.
| What | Typical US price · source |
|---|---|
| Package depth (per device): wider package, medium-sized provider | $100–$300 per device a month for a medium-sized provider's wider package against $40–$100 for a small provider's · MSP360 figures |
| Your level (hourly work): junior technician | $50–$120 an hour for a junior consultant against the $100–$175 US market rate · Cleveroad figures |
| Your level (hourly work): senior consultant or specialist | $150–$300 an hour for a senior consultant against the $100–$175 US market rate · Cleveroad figures |
| A server, per month (TechTarget's example flat fee) | +$299 · TechTarget / Channel Dive |
| A managed network, per month (example flat fee) | +$99 · TechTarget / Channel Dive |
| A network printer, per month (example flat fee) | +$29 · TechTarget / Channel Dive |
Where a row shows a sum (a rate × a quantity, or a percentage worked out from published dollar ranges), the arithmetic is ours and the inputs are the publisher's.
THE PRICING FORMULA
How to price IT services
Six steps from your tooling costs to the per-user price on your website.
Add up the hard costs
Remote monitoring, security tooling and backup licensing per user or device — N-able's cost build-up starts here (August 2026). MSP360's own list prices are the shape: a few dollars per endpoint or per user a month for each tool.
Burden the labor
Fully burdened technician cost per hour, times the support hours a user really consumes — your historical ticket data sets the per-user labor baseline (N-able). Labor is where flat-fee contracts quietly break.
Add the margin
Hard costs plus burdened labor plus desired margin equals the price (N-able). NinjaOne's gross margin goal is 70% (October 2026); automation that cuts reactive labor is what keeps it there.
Choose the model
Per user ($110–$175 standard, $200–$275 with security — N-able), per device ($40–$100 small, $100–$300 wider — MSP360), tiered good-better-best, or flat fee. 40% of providers mix models (Ravetree).
Set the floor
A deal under $2,000–$2,500 a month usually isn't worth an all-you-can-eat contract — sell block time instead (NinjaOne). In Kaseya's 2023 benchmark survey, about half of providers' average contracts sit between $1,001 and $5,000 a month (49%).
Price what's outside the plan
Projects, migrations, after-hours response and compliance work are commonly billed separately (N-able): $100–$175 an hour, $1,000–$3,500 a day for a senior consultant, $15,000–$250,000 for a scoped project (Cleveroad, May 2026). Build an annual price increase into the contract.
The formula, worked through
Say a 15-person accounting firm wants managed IT with security included, two servers and the office network looked after.
15 users at $200–$275 a month (N-able's security-inclusive band) is $3,000–$4,125 a month. Add two servers at TechTarget's example $299 and a managed network at $99: about $3,700–$4,800 a month — comfortably above NinjaOne's $2,000–$2,500 floor, and above Ravetree's $2,000–$3,000 for a business of up to 20 people because this plan carries the security tier and two servers.
Check it from the cost side: tooling per user, the hours that firm really raises in tickets at your burdened rate, and a 70% gross margin target. If the number holds, “managed IT from $150 per user a month, security plans from $200” is a fair line for your website. The arithmetic is ours; the rates are the publishers'.
What to charge in your market
Cleveroad's IT consulting bands by region: United States $100–$175 an hour, Canada $100–$130, Western Europe $100–$150, Central and Eastern Europe $50–$80, with offshore Asian markets from $25 (May 2026). Managed service rates follow the same gradient — N-able's per-user ranges are US market figures.
Inside the US, the Bureau of Economic Analysis puts overall prices in California at 110.7 against a US average of 100 and Arkansas at 86.9 (2024 regional price parities, released February 2026); remote support flattens that, on-site response doesn't. Charge for after-hours and on-site visits as their own lines (N-able).
In the US, regulated clients — HIPAA in healthcare, PCI for card payments, CMMC for defense suppliers — pay up to $400 per user a month because compliance reporting and 24/7 monitoring come with the plan (N-able); scope that work explicitly and check the current rules for your client's industry before you promise compliance. Outside the US, the shape holds: a per-user or per-device plan, a monthly floor, projects and after-hours work billed separately — and check what local providers list on their own websites.
Put your prices on your website
A price list — even “from” prices — answers a customer's first question before they pick up the phone, and it's the line an AI assistant can quote when someone asks what IT support costs near them.
If you build your site with Zarla, tell the editor “add a pricing section: managed IT from $150 per user a month, IT support from $125 an hour, security plans from $200 per user” and your prices go on the site, in a section you can edit any time. Want to see a finished site first? Browse IT services website templates or see how Zarla builds IT services websites.
Still setting up? Write your IT services business plan, browse IT services business name ideas, and when the prices are set, read how to get your business on Google. Raising prices you set a year ago? The price increase letter tells customers a month ahead.
Starting the company? How to start an IT business covers the tooling, the first clients and the paperwork.
IT services pricing: common questions
$110–$175 per user per month for standard managed services, $200–$275 with security built in, and up to $400 in regulated industries (N-able, August 2026). Ravetree puts the industry standard at $150–$200 (June 2025). The calculator above multiplies it out for any number of users.
About $40–$100 a month per device for a small provider's package and $100–$300 for a medium-sized provider's wider one (MSP360, updated October 2026). TechTarget's example per-device sheet is $69 per desktop, $299 per server, $29 per network printer and $99 per managed network (August 2024); 28% of providers in Kaseya's 2023 benchmark survey charge $50–$100 per device.
US IT consultants charge $100–$175 an hour, juniors $50–$120 and seniors $150–$300 or more (Cleveroad, May 2026); small consulting firms $75–$175. Hourly work suits break-fix and projects outside the plan — the plan itself should be a monthly price.
NinjaOne's rule of thumb is that a deal under $2,000–$2,500 a month isn't worth an all-you-can-eat contract — sell block time instead (October 2026). Ravetree puts a business of up to 20 people at $2,000–$3,000 a month and 50 people at $5,000–$7,000 (June 2025).
NinjaOne's goal is 70% (October 2026). N-able's levers are automation that cuts reactive labor, security bundles that raise revenue per user, and vendor consolidation that lowers tooling cost per client (August 2026). Build annual price increases into every contract.
Per user is the fastest-growing model for hybrid and remote teams because one line covers the person's workstation, phone, cloud apps and security; per device suits offices with predictable hardware and users on one machine (N-able). 40% of providers mix models (Ravetree). Pick the one that matches how your clients work.
Onboarding, after-hours and emergency response, migrations and infrastructure projects, and compliance audit preparation are commonly billed separately (N-able, August 2026) — at $100–$175 an hour or $1,000–$3,500 a day for a senior consultant (Cleveroad). In the US, that compliance work means HIPAA, PCI or CMMC preparation; check the rules that apply to your client's industry before you scope it. Keep an itemised scope-exclusion list on every proposal.
Yes — a per-user starting price, the security tier and your hourly rate for work outside the plan. Most providers make buyers ask; the one who prints a number gets the call, and an AI assistant can quote it. On a Zarla site, tell the editor “add a pricing section” with your plans, and change them when your tooling costs do.
Where these numbers come from
Every range on this page is read off a published source, dated below. They're US figures for small-business IT support and managed services — typical, not a rule; your costs and your market come first.
- N-able — MSP Pricing Guide: Models, Rates and Margins — dated August 2026, read October 2026
- Kaseya — MSP Pricing: A Guide to Managed IT Services Pricing (MSP Benchmark Survey) — dated August 2026, read October 2026
- MSP360 — Frequently Asked Questions About MSP Pricing — dated April 2021, read October 2026
- TechTarget / Channel Dive — 6 Popular Managed Services Pricing Models — dated August 2024, read October 2026
- Cleveroad — IT Consulting Rates in 2026: Full Price Comparison — dated May 2026, read October 2026
- NinjaOne — MSP Pricing Models and Strategy — dated October 2026, read October 2026
- Ravetree — How to Price Managed IT Services: A Complete Guide for 2026 — dated June 2025, read October 2026
- U.S. Bureau of Economic Analysis — regional price parities by state, 2024 — dated February 2026, read September 2026
Put your IT services prices on your website
Add your town and your business name, and Zarla builds the site from that one line. Your plans go in a pricing section you edit by chat.
Already have a website? Bring it across →Zarla keeps your old page addresses where it can and redirects the ones that change, helping you keep the Google standing you've built.