The event planner website builder that brings the right clientele.

The AI website builder for event planners — built to help clientele find you on Google and ChatGPT.

Free to build · No credit card · Pay when you publish

app.zarla.com / Onboarding

Zarla at a glance

Zarla is an AI website builder for small businesses, built for event planners — event coordinators and event management companies. Describe your business and Zarla generates a complete event planner website in about 30 seconds — copy, design, images, and SEO.

  • Event inquiry forms — clients ask about dates and packages from the website.
  • Image galleries — a portfolio of events you have planned.
  • Online quotes — send packages side by side, so the client picks one and accepts it online.
  • WhatsApp chat button — clients check a date or ask about a package by message.
  • Contact forms with built-in lead tracking (a CRM) — every inquiry lands in one place, ready to follow up.
  • SEO on every page: titles, meta descriptions, schema markup, and fast mobile pages.

Building and previewing an event planner website with Zarla is free; publishing it live starts on the Premium plan. This page covers the Zarla event planner website builder — what's included, how it works, and what it costs to start.

30 secto build your site
166+industries supported
$0to build & preview
SEObuilt into every page

See it in action

This is what a Zarla event planner website looks like.

Built by AI in about 30 seconds. Industry-specific content, professional design, mobile-ready, and SEO-optimized from the start. Not a blank template — a complete, finished website.

  • Professional design — not a generic template
  • Looks great on desktop and mobile
  • Content written for your industry
View full template

What actually matters

Most event planner websites don't get clientele. Here's why Zarla does.

Zarla isn't just another website builder. It's built specifically for small businesses like yours.

Your words, not a template

It sounds like you wrote it — because it knows your craft.

Most website builders give you a blank page and say "fill this in." Zarla reads your craft, your location, and the kind of clientele you want — then writes everything for you. You'd pay a copywriter $500 for that. You get it free.

No waiting around

Up and running before your coffee goes cold.

A web designer takes 4–6 weeks and sends you an invoice for thousands. A DIY builder takes a weekend and still looks half-finished. Zarla takes about 30 seconds. The moment you publish, Google starts finding you.

Getting found

Your clientele are searching. They just can't find you yet.

When someone needs an event planner, they don't ask around — they search Google, check Maps, sometimes even ask ChatGPT. If you're not showing up, they're calling whoever is. Zarla is built to get you in front of them across all three.

Everything in one place

Your website, your leads, your quotes. All here.

Most tools solve one thing and send you somewhere else for everything else. Zarla has your website, your lead inbox, your SEO health check, and your quotes and invoices — all in one place. Less logging in. More running your business.

Honestly, it's almost embarrassingly simple.

01

Tell it about your business

"I run Marquee Events Co. — an event planning company for corporate and private events. Corporate events, galas, milestone birthdays, and full or day-of planning." Just talk naturally — no tech needed.

02

Zarla builds it for you

In about 30 seconds, you've got a complete event planner website — real content written for your craft, a professional design, and already set up to get found on Google. Not a template you fill in. A finished website.

03

Hit publish. You're live.

Your site goes live on a real web address. Google gets notified straight away. Change anything anytime — just ask Zarla from your phone.

Everything an event planner website needs

Zarla builds event planner websites around what a client checks before reaching out: the events you've planned, what you do and what it costs, whether you're free on their date, and how working with you feels. Here is what that looks like on the page.

  • Events you've planned — corporate events, galas and parties, with the venue and the story.
  • Your services, said plainly — full planning, partial planning and day-of coordination.
  • An event inquiry form — the date, the guest count, the venue and the budget, to your inbox.
  • Corporate and private events — conferences, launches, galas and milestone birthdays.
  • How planning with you works — from the first call to the last guest out the door.
  • The venues and vendors you know — so clients see you've worked their room.
  • Questions answered on WhatsApp — clients check a date or ask about a package by message.
  • Real reviews — your Google rating shows on the page once you connect your Business Profile.

Getting found on Google

Right now, someone is searching for an event planner near them.

If you're not showing up, that client goes to whoever is. Zarla is built to get you found in the three places people actually look — Google Search, Google Maps, and AI tools like ChatGPT.

Google Search

When someone types "event planner near me" — your site shows up. Zarla handles all the technical SEO behind the scenes so you don't have to.

Google Maps

The three businesses that show up on the map when someone searches locally. That's where the phone calls come from. Zarla is built to get you there.

ChatGPT & AI assistants

More and more people ask AI tools "who's the best event planner near me?" Those answers come from Google Maps, reviews and local pages — exactly what Get Found works on. Your Zarla site ships readable by AI assistants; Zarla works on the rest with you.

Google Search
Mmarqueeeventsco.com
Marquee Events Co. — Trusted Event Planner in Your AreaCorporate events, galas and private parties, planned start to finish. See past events; ask about your date.★ 4.9 stars · 200+ reviews← Your Zarla site
Ccityeventplannerservices.com
City Event Planner Services
Google Maps
1
Marquee Events Co.★★★★★ 4.9 · 200+ reviews
← You
2
Metro Event Planner Co.★★★★☆ 4.3 · 89 reviews
3
Quick Event Planner Services★★★☆☆ 4.1 · 52 reviews
AI assistants (ChatGPT / Perplexity)

For an event planner in your area: Marquee Events Co. — 4.9★ across 200+ Google reviews, corporate and private events, past events online, full and day-of planning.

AI page builder

Your web designer. On call. For free.

Most web designers charge $300–$500 for a single page. With Zarla, you just describe what you want and it builds the whole thing — proper layout, content, and SEO. Takes about 10 seconds. Costs nothing extra.
  • One page per neighborhood or service = more chances to show up on Google
  • Each page is written specifically for that search — not copy-pasted
  • The layout, sections, and content are all chosen to rank for that topic
  • Most customers go from 1 page to 10+ within their first week
“Create a page for our event planning services”
Done! I've created your event planning services page with:
  • Hero with a ballroom set before guests arrive
  • Corporate, nonprofit and private events
  • Full planning or day-of coordination
  • Inquiry form with date and guest count
  • Events we've planned, with the venues

SEO without the consultant fees

Tells you exactly what to fix. In plain English.

SEO consultants charge $1,000+ a month to tell you what's wrong with your Google ranking. Zarla looks at your site, your competitors, and what people are actually searching — then tells you specifically what to do next.
  • Shows you exactly what searches you're close to ranking for
  • Tells you what your top competitor is doing that you're not
  • Every suggestion is specific, plain English, and actionable today
  • Tracks your rankings each week so you can see it working
SEO Coach
↑ Ranking #6“event planner austin”
Quick winAdd “event planning services” — 5,400 searches/mo, low competition
↑ Moving up“event planner near me”

Chat-based editing

Change anything by typing what you want.

No drag-and-drop builders. No confusing menus. Just tell Zarla what you want changed — "add a testimonials section", "change the hero image", "make the phone number bigger" — and it's done in seconds.
  • Works from your phone — edit on the go between jobs
  • Add pages, change designs, update content — all by chat
  • AI understands your intent — no exact wording needed
  • Suggested actions make common changes one-tap easy
“Add our fall corporate events and update the hero for holiday parties”
Updated! I've added the events and updated the headline to “Holiday Parties, Planned Start to Finish.”
Change colorsAdd testimonialsEdit services

Built-in lead management

Every inquiry in one place. Nothing falls through.

A contact form that sends to your email is the bare minimum. Zarla captures every lead in a built-in pipeline — who they are, what they need, where they came from. Follow up in one click. Never lose a client again.
  • See every inquiry from your website, Google, and social in one inbox
  • AI-generated quotes and invoices — ready to send
  • Track which leads convert so you know what's working
  • Get notified on your phone the moment a new lead comes in
ContactsSorted: hottest first
New3unread
Follow up2due
Pipeline$12.4k
Won$4.2k+23%
Greg D.Follow up overdue
Full planning, quoted $8,500
Product launch$8,500
Quoted2d
Natalie R.
120 guests, December 12
Holiday party—
New14m
Aisha K.
Signed on — launch planning starts in May.
Product launch$8,500
Won1d

Your Google data, finally making sense

See exactly who's finding you — and who nearly did.

Google gives every business access to incredibly useful data — how many people saw your site, what they searched for, where they clicked. Zarla connects to your Google account, reads that data, and tells you what it means in plain English.
  • See the exact searches people use to find (and not find) you
  • Your Google Business listing — reviews, calls, directions — all in one place
  • Zarla flags the quick wins: what to add, what to fix, what's working
  • A weekly summary lands on your phone. Read it in 2 minutes.
Google Search Console
1.4k Impressions
186 Clicks
#4.2 Avg position ↑
Google Business Profile
312 Reviews
4.9★ Rating
94 Calls this month

What you actually get compared to the alternative.

Typical Website BuilderRecommendedZarla (Built for Event planners)
Getting onlineHours of dragging and dropping. You write everything yourself.Describe your event planner business. Live website in about 30 seconds.
SEOBasic meta fields you fill in yourself. No local SEO guidance.Auto-optimized titles, schema, and local SEO — zero setup required.
Google MapsNot addressed. You're on your own for local search.Structured data and local signals built in. Designed to rank in the Maps pack.
AI contentGeneric AI that doesn't understand event planners or their clientele.Industry-specific copy trained on event planner businesses — it sounds like you.
Lead captureA contact form. Inquiries go to your email and get lost.Every inquiry lands in a built-in CRM pipeline. Nothing falls through.
Business toolsWebsite only. Quotes, invoices, and docs are separate tools.Quotes, invoices, and proposals — AI-generated, ready to send.
Making changesLog into a drag-and-drop editor. Find the right block. Hope for the best.Type what you want changed. AI updates it in seconds.

Honest roundup

The best website builder for event planners, compared

Zarla builds an event planner's website with your services, an event inquiry form, a map and local SEO already in place, as a first draft in about 30 seconds; you add your past events, packages and prices later. That is the test for the best website builder for event planners: how quickly a client sees events like theirs and asks about a date. Event software such as Eventbrite, Cvent and EventCreate runs registration, ticketing and check-in for each event, client software such as HoneyBook or Dubsado runs proposals, contracts and payments, and Squarespace and Wix give you more design control; Zarla builds the site that brings in the inquiries, with every one in a leads inbox.

Zarla is our product, so of course we ranked it first. But every strength and every catch below is real — ours included. Squarespace, Wix, Shopify are all capable tools; the question is what an event planner business actually needs.

  1. 1

    Zarla

    Best for

    Event planners who want the website, Google visibility, and lead handling done in one place — without doing it themselves.

    Features
    • Complete event planner website generated in about 30 seconds — copy, design, images, and SEO
    • Local SEO and schema markup tuned to rank for "event planner near me"
    • Built-in CRM, booking, and invoicing — no extra subscriptions to stack
    • Edit anything by typing a request — no drag-and-drop learning curve
    The Catch

    Zarla is newer than the big names, and its AI-first editor trades pixel-by-pixel design control for speed. If you want to hand-craft every detail of your layout, a classic drag-and-drop builder may suit you better.

    Build my free event planner website
  2. 2

    Squarespace

    Best for

    Designers and creatives · Portfolio websites · E-commerce with visual products

    Features
    • Beautiful, award-winning templates
    • Strong visual design tools and typography
    • Good built-in analytics
    The Catch

    No AI content generation — you write everything yourself. Steep learning curve for non-designers.

    Zarla vs Squarespace →
  3. 3

    Wix

    Best for

    DIY website builders who want full control · Small e-commerce stores · Hobbyist and personal websites

    Features
    • 800+ pre-designed templates and a mature drag-and-drop editor
    • Large App Market for add-ons (forms, chat, reviews, bookings)
    • Free plan available (with Wix subdomain and Wix ads)
    The Catch

    Template lock-in — once published, switching templates rebuilds the site from scratch. Client-side JavaScript rendering creates crawlability ceilings for SEO.

    Zarla vs Wix →
  4. 4

    Shopify

    Best for

    Online stores selling physical products · Businesses with inventory to manage · Dropshipping businesses

    Features
    • Best-in-class e-commerce features
    • Excellent payment processing
    • Large app ecosystem for stores
    The Catch

    Overkill for service businesses (designed for product sales). Transaction fees on non-Shopify payments.

    Zarla vs Shopify →

Growing with you

Will Zarla grow with a busy event planning business?

Zarla keeps working as an event planning business grows from a few events a season to a team of planners: you add a page for each city and kind of event you want to be found for, every inquiry lands in one leads inbox with follow-up reminders, and planners join as team members. Here is what that looks like, and what Zarla doesn't do.

Can I add a page for each neighborhood and kind of event?

Yes, one at a time: ask the editor for "a page for corporate event planner in Austin" and Zarla writes a new page for it, with its own Google title and description. There's no tool for adding dozens of area pages at once. A Premium site holds up to 100 pages, and a Business site has no page limit.

Can clients check my date from the website?

They can ask: the event inquiry form takes the date, the guest count, the venue and the budget, and every inquiry lands in your leads inbox with an email alert, sorted hottest first with follow-up reminders. Zarla doesn't hold dates or send contracts for an event planner; client software such as HoneyBook or Dubsado does, and your site can link to it.

Can Zarla sell tickets or run registration for an event?

No. Zarla doesn't sell tickets, take RSVPs or check guests in; event software such as Eventbrite or EventCreate does, and its registration link or widget goes on your site from the Custom Code box. Zarla keeps your business's site current: ask the editor to add a past event with its pictures, and the to-do list holds your own follow-ups, like calling Thursday's venue walk-through.

What happens when I add planners?

Each planner joins as a team member and works the same leads inbox, the Social tool writes a week of posts about recent events for Instagram, Facebook and your Google Business Profile in one click, and a weddings side of the business can have its own site in the same account.

Can I move my current website to Zarla, and what if I leave later?

Yes, you can bring it across — Zarla keeps your old page addresses where it can and redirects the ones that change, helping you keep the Google standing you've built. If you leave later, Zarla doesn't export your site as files to host somewhere else. You can download your whole contact list as a spreadsheet at any time, and a domain you bought from another company stays registered with them, ready to point at your next site.

Real results

Don’t take our word for it. Take theirs.

From business owners like you.

“Easy to use, easy to navigate, and it gives you great suggestions. This tool has saved me time and effort getting my business online.”
Milly's Deco Flower CreationsFlorist · South Africa · via Trustpilot
“Straightforward and user-friendly, which is crucial for someone like me who isn't tech-savvy. Highly recommend Zarla.”
Teboho MosalaLesotho · via Trustpilot
“Zarla creates free logos and high-quality websites. It has really improved my business's visibility and engagement with customers.”
Alfredo Benjamin AfricanoAngola · via Trustpilot

Event planner website FAQ

What is the best website builder for event planners?

Zarla is an AI website builder for small businesses, purpose-built for event planners. Unlike generic builders like Wix or Squarespace, it generates your entire event planner website in about 30 seconds — industry-specific content, local SEO, and built-in lead tracking (a CRM) included. Building and previewing is free; publishing it live starts on the Premium plan.

How much does an event planner website builder cost?

Zarla's event planner website builder is free to build and preview — no credit card required. Publishing your site live starts on the Premium plan, which includes hosting, SSL, unlimited lead tracking (a CRM), online bookings, and unlimited quotes and invoices.

How do I create an event planner website?

With Zarla's event planner website builder, just describe your business in plain English and your entire site is generated in about 30 seconds — content, images, layout, design, and SEO. You can then customize as much or as little as you want — most event planners go from a blank page to a finished site in minutes.

Will my event planner website show up on Google and Google Maps?

Yes — that's what Zarla's event planner website builder is designed for. Every site comes with SEO-optimized titles, meta descriptions, schema markup, fast page speeds, and mobile-responsive design. Zarla also builds in local SEO signals so you can rank in the Google Maps pack when people search "event planner near me."

Do I need technical skills to use an event planner website builder?

Not at all. Zarla's AI builds your event planner website automatically — you just describe your business in plain English. Edit anything by typing what you want changed, like "make the headline bigger" or "add a testimonials section." If you can send a text message, you can build a website with Zarla.

What makes Zarla a better event planner website builder than Wix or Squarespace?

Generic website builders give you a blank page and make you build everything yourself. Zarla gives you a complete, finished event planner website tailored to your business — with industry-specific content, local SEO, a built-in CRM for leads, and AI tools that would cost thousands separately. It's not a DIY builder. It's a business assistant.

Can an event planner website builder help me get more leads?

That's the whole point of Zarla. It's built to get you found on Google Search, Google Maps, and AI assistants like ChatGPT — and then convert those visitors into actual leads. Every inquiry is captured in a built-in CRM pipeline, and you can send AI-generated quotes and invoices right from the platform.

Does Zarla work for my specific type of event planner business?

Yes. Zarla's event planner website builder adapts to your specialty and location — it generates content and design matched to the specific services you offer and the clientele you serve.

Can I hire someone to build my event planner website instead?

You can, and for a complex custom build it is often the right call. In the US a freelancer typically charges $500–$2,000 for a small-business site and an agency $3,000–$10,000, and you usually wait two to six weeks; unless you are on a retainer, later changes are billed too. Zarla builds your event planner website in about 30 seconds and you change it yourself by typing what you want. Build and preview it free first, then decide.

Is there a 100% free event planner website builder?

Most "free" builders mean a trial that expires, or a permanent plan that puts their branding on your site and parks it on a long subdomain. Zarla is free to build, preview and edit — no credit card — and publishing your event planner website live on your own domain starts on the Premium plan. Nothing is charged while you're deciding.

Which AI is best for building an event planner website?

General assistants like ChatGPT and Claude write good copy and will happily produce a page for you, but you are left to arrange hosting, a domain, images, forms and SEO before anyone can visit it. A purpose-built AI website builder does that part too: Zarla turns one description of your event planner business into a finished, hosted site with all of it already in place, shaped the way event planners actually need it.

Do I need to buy web hosting for my event planner website?

No. Your event planner website needs hosting to show up when someone searches "event planner near me", but Zarla hosts it for you once you publish on a paid plan: Google Cloud, the security certificate and automatic backups included, and no hosting account or plugins for event planners to look after. Read when separate hosting makes sense.

Can my clients accept a quote online?

Yes. With Zarla you send a quote as one link: your client picks an option, ticks any extras and accepts it online, and you're told straight away. Zarla then drafts the invoice for exactly what they chose, with any deposit you asked for, ready for you to send and for them to pay online. Every plan includes quotes (the Free plan covers five quotes and invoices a month between them), and your price book is private: it never shows on your website.

What are the 5 C's of event planning?

Concept, coordination, control, culmination and closeout: decide what the event is for and what it should feel like, line up the venue, vendors and timeline, keep the budget and the run of show on track, run the day itself, then wrap up with payments, thank-yous and what to do better next time. Your website can follow the same order: show the kinds of events you plan, explain how you work, and make it easy to ask about a date.

How much should you pay an event planner?

It depends on the event and how much of it the planner runs: full planning costs the most, partial planning less, and day-of coordination the least. Planners charge a flat fee, a percentage of the event budget, or an hourly rate, and most take a deposit to hold the date. Check what three planners near you charge for the same kind of event, and put your packages and starting prices on your website so the clients who reach out already expect them.

Do you need a license to be an event planner?

Not in the US: no state licenses event planners. You need a business registration and the usual local business license, liability insurance (many venues ask for a certificate), and contracts that spell out your fee, the deposit and what happens if the date moves. If you sell travel packages, California, Florida, Hawaii and Washington require a seller-of-travel registration, and serving alcohol needs a licensed caterer or a permit whose rules vary by state, which the planner usually arranges. Check your city and state before you take your first booking.

How much does it cost to have an event planner website built?

In the US, having an event planner website built for you typically costs $500–$2,000 from a freelancer or $3,000–$10,000 from an agency, plus a domain (usually $10–$20 a year) and hosting. A do-it-yourself website builder usually costs $15–$30 a month for the site alone, and you lay out the gallery and the inquiry form yourself. With Zarla, building and previewing your event planner website is free, and publishing it on your own domain starts on the Premium plan, with the gallery, the event inquiry form and the leads inbox included.

What should an event planner website include?

Events you've planned with pictures and the venue, your services and starting prices, the kinds of events you take on, how planning with you works, the venues and vendors you know, real reviews and an inquiry form that asks for the date, the guest count, the venue and the budget. Zarla builds the pages, the gallery and the inquiry form for you, and you add your events as you go.

Want to see it before you build it? Browse the event planner website templates and start from a finished design — every one becomes yours to edit in a click. Event planner website design ideas walks through what the best event planner sites get right.

Not open yet? Our step-by-step guide on how to start an event planning business covers the costs and first steps.

Still choosing a name? Browse our event planner business name ideas, then put the one you pick on your site.

Still planning the business itself? Write the free event planning business plan first — typical startup costs, what owners really earn, US licensing and a complete sample plan — then build the website from it.

What's stopping you? Build it free.

Live in about 30 seconds. No card. No setup. If you don't love your event planner site, walk away — nothing to cancel.

Free to build and preview · No credit card · Cancel any time