The physical therapy website builder that books more appointments.

Zarla is an AI website builder for small businesses, purpose-built for physical therapists. Unlike generic builders like Wix or Squarespace, it generates your entire physical therapy website in about 30 seconds — industry-specific content, local SEO, and built-in lead tracking (a CRM) included. Building and previewing is free; publishing it live starts on the Premium plan.

Zarla's physical therapy website builder is free to build and preview — no credit card required. Publishing your site live starts on the Premium plan, which includes hosting, SSL, unlimited lead tracking (a CRM), online bookings, and unlimited quotes and invoices.

With Zarla's physical therapy website builder, just describe your business in plain English and your entire site is generated in about 30 seconds — content, images, layout, design, and SEO. You can then customize as much or as little as you want — most physical therapists go from a blank page to a finished site in minutes.

Yes — that's what Zarla's physical therapy website builder is designed for. Every site comes with SEO-optimized titles, meta descriptions, schema markup, fast page speeds, and mobile-responsive design. Zarla also builds in local SEO signals so you can rank in the Google Maps pack when people search "physical therapy near me."

Not at all. Zarla's AI builds your physical therapy website automatically — you just describe your business in plain English. Edit anything by typing what you want changed, like "make the headline bigger" or "add a testimonials section." If you can send a text message, you can build a website with Zarla.

Generic website builders give you a blank page and make you build everything yourself. Zarla gives you a complete, finished physical therapy website tailored to your business — with industry-specific content, local SEO, a built-in CRM for leads, and AI tools that would cost thousands separately. It's not a DIY builder. It's a business assistant.

That's the whole point of Zarla. It's built to get you found on Google Search, Google Maps, and AI assistants like ChatGPT — and then convert those visitors into actual leads. Every inquiry is captured in a built-in CRM pipeline, and you can send AI-generated quotes and invoices right from the platform.

Yes. Zarla's physical therapy website builder adapts to your specialty and location — it generates content and design matched to the specific services you offer and the patients you serve.

You can, and for a complex custom build it is often the right call. In the US a freelancer typically charges $500–$2,000 for a small-business site and an agency $3,000–$10,000, and you usually wait two to six weeks; unless you are on a retainer, later changes are billed too. Zarla builds your physical therapy website in about 30 seconds and you change it yourself by typing what you want. Build and preview it free first, then decide.

Most "free" builders mean a trial that expires, or a permanent plan that puts their branding on your site and parks it on a long subdomain. Zarla is free to build, preview and edit — no credit card — and publishing your physical therapy website live on your own domain starts on the Premium plan. Nothing is charged while you're deciding.

General assistants like ChatGPT and Claude write good copy and will happily produce a page for you, but you are left to arrange hosting, a domain, images, forms and SEO before anyone can visit it. A purpose-built AI website builder does that part too: Zarla turns one description of your physical therapy business into a finished, hosted site with all of it already in place, shaped the way physical therapists actually need it.

No. Your physical therapy website needs hosting to show up when someone searches "physical therapy near me", but Zarla hosts it for you once you publish on a paid plan: Google Cloud, the security certificate and automatic backups included, and no hosting account or plugins for physical therapists to look after. Read when separate hosting makes sense.

For a clinic, the website's job is to turn a search into an evaluation: what you treat, the insurance you take, whether patients need a referral, your therapists, where you are and one clear way to book. Scheduling, notes and insurance billing belong in practice software such as WebPT or Jane. Zarla builds the website, with online booking synced to your Google Calendar and every request in one leads inbox, and if your practice software already books patients, your site can link to it.

In the US, after your state physical therapy license come the practice pieces: a business entity, malpractice insurance, an NPI number, and credentialing with the insurance plans you want to accept, which often takes a few months, so many new practices start with cash-pay patients. Then a space and equipment, practice software for notes and billing, and a website that tells patients what you treat and lets them book; Zarla builds that website's first draft in about 30 seconds. Check your state board's rules on direct access and supervision before you open.

In the US, having a physical therapy website built for you typically costs $500–$2,000 from a freelancer or $3,000–$10,000 from an agency, plus a domain (usually $10–$20 a year) and hosting, and healthcare marketing agencies often charge a monthly fee on top. A do-it-yourself website builder usually costs $15–$30 a month for the site alone, and you set up booking and your service pages yourself. With Zarla, building and previewing your physical therapy website is free, and publishing it on your own domain starts on the Premium plan, with online booking and the leads inbox included.

What you treat, the insurance plans you take and your self-pay rate, whether patients need a referral, your therapists and their specialties, a link to your patient portal for intake, your location with parking, real reviews, and one easy way to book an evaluation. Zarla builds the pages, the map and an inquiry form for you, and you add your insurance plans and therapists as you go.