The solar company website builder that books more site assessments.

Zarla is an AI website builder for small businesses, purpose-built for solar installers. It generates your entire solar company website in about 30 seconds — industry-specific content, local SEO, and built-in lead tracking (a CRM) included. Building and previewing is free; publishing it live starts on the Premium plan. We scored five website builders for solar companies the same way, on nine tests worth 18 points: Wix 14, Zarla 14, GoDaddy 12, Squarespace 11, WordPress.com 11. See the best website builders for solar companies, with every score and each builder's catch.

Zarla's solar company website builder is free to build and preview — no credit card required. Publishing your site live starts on the Premium plan, which includes hosting, SSL, unlimited lead tracking (a CRM), online bookings, and unlimited quotes and invoices.

With Zarla's solar company website builder, just describe your business in plain English and your entire site is generated in about 30 seconds — content, images, layout, design, and SEO. You can then customize as much or as little as you want — most solar installers go from a blank page to a finished site in minutes.

Yes — that's what Zarla's solar company website builder is designed for. Every site comes with SEO-optimized titles, meta descriptions, schema markup, fast page speeds, and mobile-responsive design. Zarla also builds in local SEO signals so you can rank in the Google Maps pack when people search "solar installer near me."

Not at all. Zarla's AI builds your solar company website automatically — you just describe your business in plain English. Edit anything by typing what you want changed, like "make the headline bigger" or "add a testimonials section." If you can send a text message, you can build a website with Zarla.

On our scores for solar companies, Zarla shares first place with Wix. The difference is how you work: Zarla writes the whole solar company website from a sentence about your business and you change it by typing, with a leads inbox, invoices and payments in the same place; Wix and Squarespace suit owners who like building and fine-tuning the site themselves.

That's the whole point of Zarla. It's built to get you found on Google Search, Google Maps, and AI assistants like ChatGPT — and then convert those visitors into actual leads. Every inquiry is captured in a built-in CRM pipeline, and you can send AI-generated quotes and invoices right from the platform.

Yes. Zarla's solar company website builder adapts to your specialty and location — it generates content and design matched to the specific services you offer and the customers you serve.

You can, and for a complex custom build it is often the right call. In the US a freelancer typically charges $500–$2,000 for a small-business site and an agency $3,000–$10,000, and you usually wait two to six weeks; unless you are on a retainer, later changes are billed too. Zarla builds your solar company website in about 30 seconds and you change it yourself by typing what you want. Build and preview it free first, then decide.

Most "free" builders mean a trial that expires, or a permanent plan that puts their branding on your site and parks it on a long subdomain. Zarla is free to build, preview and edit — no credit card — and publishing your solar company website live on your own domain starts on the Premium plan. Nothing is charged while you're deciding.

General assistants like ChatGPT and Claude write good copy and will happily produce a page for you, but you are left to arrange hosting, a domain, images, forms and SEO before anyone can visit it. A purpose-built AI website builder does that part too: Zarla turns one description of your solar business into a finished, hosted site with all of it already in place, shaped the way solar installers actually need it.

No. Your solar company website needs hosting to show up when someone searches "solar installer near me", but Zarla hosts it for you once you publish on a paid plan: Google Cloud, the security certificate and automatic backups included, and no hosting account or plugins for solar installers to look after. Read when separate hosting makes sense.

The pages that turn a homeowner who is comparing installers into a booked assessment: the systems you install (panels, battery backup, EV chargers or commercial work), photos of real installs, your contractor license and certifications, warranties and financing explained plainly, the areas you cover, real reviews, and a quote form that asks for the address and a recent power bill. Mention only incentives that still apply, and check them with a tax professional before they go on the page. Zarla builds the pages and a contact form for you and adds a quote form with those questions when you ask in chat; you add your own install photos and license details.

In the US, a solar company website built by a freelancer typically costs $500–$2,000 and one from a marketing agency $3,000–$10,000 or more, plus a domain (usually $10–$20 a year) and hosting, and some agencies add a monthly fee for updates. That fee matters in solar, where equipment, financing options and incentives change often and the page has to keep up. A do-it-yourself website builder usually costs $15–$30 a month and you update it yourself. With Zarla, building and previewing your solar company website is free, and publishing it on your own domain starts on the Premium plan, with quote forms, online booking and the lead inbox included.

You don't need a separate app. Zarla runs in the browser on your phone, so you can build your solar company website from a one-sentence description, add photos of today's install before you leave the job, and answer a new inquiry between jobs — on iPhone, Android or a tablet, with nothing to download from an app store.

Mostly by not buying them. Winning the customer is one of the biggest costs left in residential solar — Wood Mackenzie forecasts it at $0.84 a watt in 2026, up 40% — and roughly 100 US solar companies have filed for bankruptcy protection since 2023. The installers that last win homeowners locally: referrals from finished installs, real Google reviews, partnerships with the roofers and electricians who are already on the roof, and a website that shows real rooftops you've installed, your license and certifications, the areas you cover and a quote form that asks for the address and the monthly power bill. Zarla builds that website, adds a page for each town you cover when you ask in chat, and puts every quote request in one leads inbox with follow-up reminders; the free guide to starting a solar company on Zarla covers the rest.